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~person:"Neslin, Scott A."
~person:"Piller, Frank T."
~person:"Prentice, Catherine"
~person:"Svensson, Göran"
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Search: subject_exact:"CRM (Customer Relationship Management)"
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Beziehungsmarketing
136
Relationship marketing
136
Customer satisfaction
42
Kundenzufriedenheit
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Consumer behaviour
40
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40
Lieferantenmanagement
27
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Neslin, Scott A.
Piller, Frank T.
Prentice, Catherine
Svensson, Göran
Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Hollebeek, Linda D.
46
Stauss, Bernd
44
Krafft, Manfred
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Palmatier, Robert W.
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Gil Saura, Irene
37
Mattila, Anna S.
37
Hippner, Hajo
33
Smith, Alan D.
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Stock-Homburg, Ruth
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Van den Poel, Dirk
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Wiedmann, Klaus-Peter
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Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
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Reichwald, Ralf
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Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
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Loureiro, Sandra Maria Correia
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Matzler, Kurt
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Reinartz, Werner J.
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Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
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Walsh, Gianfranco
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Grönroos, Christian
26
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Deutsche Tagung zu Mass Customization <2, 2000, Frankfurt, Main>
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6
International journal of hospitality management
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Services marketing quarterly
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SpringerLink / Bücher
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Tuck School of Business working paper / Tuck School of Business at Dartmouth
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International journal of business excellence : IJBEX
2
International journal of contemporary hospitality management
2
Journal of business economics : JBE
2
Journal of hospitality marketing & management
2
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
2
Marketing intelligence & planning
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Springer eBook Collection / Business and Economics
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21st century management ; 1
1
African journal of economic and management studies : AJEMS
1
Arbeitspapier des Lehrstuhls für Industriebetriebswirtschaftslehre
1
Die wunderbare Wissensvermehrung : wie Open Innovation unsere Welt revolutioniert
1
E-Business: Konfiguration und Koordination von Wertschöpfungsketten ; T. 2
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Electronic Business und Mobile Business : Ansätze, Konzepte und Geschäftsmodelle
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From Little's law to marketing science : essays in honor of John D.C. Little
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Handbook of research on customer equity in marketing
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International Series in Quantitative Marketing
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International journal of business governance and ethics : IJBGE
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International journal of electronic customer relationship management : IJECRM
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International journal of logistics economics and globalisation
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ECONIS (ZBW)
136
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
3
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
4
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Merwe, Michelle Caroline van der
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
5
Sustainability nudges in the context of customer co-design for consumer electronics
Hankammer, Stephan
;
Kleer, Robin
;
Piller, Frank T.
- In:
Journal of business economics : JBE
91
(
2021
)
6
,
pp. 897-933
Persistent link: https://www.econbiz.de/10012617782
Saved in:
6
Supply chain management in the insurance industry : symmetrical and asymmetrical analysis
Prentice, Catherine
;
Dominique-Ferreira, Sergio
;
Wang, …
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2505-2518
Persistent link: https://www.econbiz.de/10014472004
Saved in:
7
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
8
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
9
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
10
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
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