//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Neslin, Scott A."
~person:"Stienmetz, Jason L."
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Absatzkanal"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Online-Marketing
Distribution channel
20
Vertriebsweg
20
Konsumentenverhalten
12
Beziehungsmarketing
11
Relationship marketing
11
E-commerce
6
Electronic Commerce
6
Internet marketing
6
Online retailing
5
Online-Handel
5
Advertising effects
4
Einzelhandel
4
Internet
4
Retail trade
4
Werbewirkung
4
Advertising
3
Decision
3
Distance selling
3
Distanzhandel
3
Entscheidung
3
Werbung
3
Controlling
2
Customer value
2
Einnahmen
2
Einzelhandelsstandort
2
Europa
2
Europe
2
Facheinzelhandel
2
Kundenwert
2
Management control
2
Marketing management
2
Marketingmanagement
2
Modellierung
2
Multichannel
2
Multichannel customer management
2
Retail location
2
Revenue
2
Scientific modelling
2
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
14
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Conference paper
1
Graue Literatur
1
Konferenzbeitrag
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
English
15
Author
All
Neslin, Scott A.
Stienmetz, Jason L.
Verhoef, Peter C.
12
Cebollada, Javier
10
Schramm-Klein, Hanna
9
Frasquet Deltoro, Marta
7
Shankar, Venkatesh
7
Steinmann, Sascha
7
Wagner, Gerhard
7
Zielke, Stephan
7
Jerath, Kinshuk
6
Arce-Urriza, Marta
5
Chen, Ying-Ju
5
Hudetz, Kai
5
Jiang, Baojun
5
Kalyanam, Kirthi
5
Konuş, Umut
5
Mollá Descals, Alejandro
5
Schröder, Hendrik
5
Schögel, Marcus
5
Yan, Ruiliang
5
Bell, David R.
4
Breugelmans, Els
4
Budzinski, Oliver
4
Campo, Katia
4
Chocarro, Raquel
4
Emrich, Oliver
4
Gensler, Sonja
4
Gijsbrechts, Els
4
Goldfarb, Avi
4
Harris, Patricia
4
Janssen, Maarten C. W.
4
Kim, Jihyun
4
Lee, Hyun-hwa
4
Neves, Marcos Fava
4
Sabel, Hermann
4
Sesé, F. Javier
4
Sousa, Rui
4
Straker, Karla
4
Valentini, Sara
4
Weiser, Christoph
4
more ...
less ...
Published in...
All
Journal of retailing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
From Little's law to marketing science : essays in honor of John D.C. Little
1
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
more ...
less ...
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
2
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
Saved in:
3
Decision process evolution in customer channel choice
Valentini, Sara
;
Montaguti, Elisa
;
Neslin, Scott A.
- In:
From Little's law to marketing science : essays in …
,
(pp. 285-316)
.
2016
Persistent link: https://www.econbiz.de/10011436079
Saved in:
4
Can marketing campaigns induce multichannel buying and more profitable customers? : a field experiment
Montaguti, Elisa
;
Neslin, Scott A.
;
Valentini, Sara
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 201-217
Persistent link: https://www.econbiz.de/10011459494
Saved in:
5
Social contagion and customer adoption of new sales channels
Bilgicer, Tolga
;
Jedidi, Kamel
;
Lehmann, Donald R.
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011309681
Saved in:
6
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
Saved in:
7
Effects of channel, timing, and bundling on destination advertising response
Stienmetz, Jason L.
;
Fesenmaier, Daniel R.
- In:
Tourism analysis : an interdisciplinary tourism & …
19
(
2014
)
1
,
pp. 97-104
Persistent link: https://www.econbiz.de/10010360849
Saved in:
8
The interrelationships between brand and channel choice
Neslin, Scott A.
;
Jerath, Kinshuk
;
Bodapati, Anand
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 319-330
Persistent link: https://www.econbiz.de/10010401320
Saved in:
9
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
10
Driving online and offline sales : the cross-channel effects of traditional, online display, and paid search advertising
Dinner, Isaac M.
;
Heerde, Harald J. van
;
Neslin, Scott A.
- In:
Journal of marketing research : JMR
51
(
2014
)
5
,
pp. 527-545
Persistent link: https://www.econbiz.de/10010489719
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->