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~person:"Paul, Justin"
~person:"Rahman, Zillur"
~subject:"Consumer behaviour"
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Search: subject:"Literature review"
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Consumer behaviour
Bibliometrics
24
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5
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Paul, Justin
Rahman, Zillur
Dhir, Amandeep
4
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3
Perez-Vega, Rodrigo
3
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3
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2
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2
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2
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2
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1
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic
literature
review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
2
The evolving passage of consumer ethics research : a systematic
literature
review
Hassan, Syed Masroor
;
Rahman, Zillur
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 3043-3064
Persistent link: https://www.econbiz.de/10014451782
Saved in:
3
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
4
Brand hate : a
literature
review
and future research agenda
Aziz, Rahila
;
Rahman, Zillur
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 2014-2051
Persistent link: https://www.econbiz.de/10013352678
Saved in:
5
Theory generation from literature reviews : a methodological guidance
Tsiotsou, Rodoula H.
;
Koles, Bernadett
;
Paul, Justin
; …
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1505-1516
Persistent link: https://www.econbiz.de/10013411934
Saved in:
6
Visual merchandising and store atmospherics : an integrated review and future research directions
Basu, Rituparna
;
Paul, Justin
;
Singh, Kandarp
- In:
Journal of business research : JBR
151
(
2022
),
pp. 397-408
Persistent link: https://www.econbiz.de/10013459845
Saved in:
7
The transpiring journey of customer engagement research in marketing : a systematic review of the past decade
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Management decision : MD
54
(
2016
)
8
,
pp. 2008-2034
Persistent link: https://www.econbiz.de/10011593431
Saved in:
8
Consumer perspective on CSR
literature
review
and future research agenda
Fatma, Mobin
;
Rahman, Zillur
- In:
Management research review
38
(
2015
)
2
,
pp. 195-216
Persistent link: https://www.econbiz.de/10011386567
Saved in:
9
Consumer perspective on CSR
literature
review
and future research agenda
Fatma, Mobin
;
Rahman, Zillur
- In:
Management Research Review
38
(
2015
)
2
,
pp. 195-216
/value This is the first academic
literature
review
on consumer perspectives toward CSR, and it provides a bibliography of …
Persistent link: https://www.econbiz.de/10014952775
Saved in:
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