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~person:"Peattie, Sue"
~person:"Rundle-Thiele, Sharyn"
~subject:"Consumer behaviour"
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Consumer behaviour
Social marketing
51
Social Marketing
35
Market segmentation
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Marktsegmentierung
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social marketing
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Physical activity
6
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Peattie, Sue
Rundle-Thiele, Sharyn
Cornelissen, Gert
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Warlop, Luk
7
Chesnes, Matthew
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Dewitte, Siegfried
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Jin, Ginger Zhe
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Piacentini, Maria
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Ida, Takanori
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Ito, Koichiro
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Pandelaere, Mario
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Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
1
Journal of consumer marketing
1
Journal of strategic marketing
1
Marketing intelligence & planning
1
Tourism management perspectives : TMP
1
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
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Are graphic health warnings impacting on message processing and quitting intentions?
Pham, Cuong
;
Pang, Bo
;
Knox, Kathy
;
Rundle-Thiele, Sharyn
- In:
Journal of consumer marketing
39
(
2022
)
7
,
pp. 661-677
Persistent link: https://www.econbiz.de/10013535866
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2
Waste not want not : a co-created food waste pilot
Kim, Jeawon
;
Knox, Kathy
;
Rundle-Thiele, Sharyn
- In:
Broadening cultural horizons in social marketing : …
,
(pp. 47-65)
.
2021
Persistent link: https://www.econbiz.de/10012317698
Saved in:
3
Influencing tourists' pro-environmental behaviours : a social marketing application
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn
;
V. Dao Truong
- In:
Tourism management perspectives : TMP
36
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012421375
Saved in:
4
Generating consumer insights into physical activity patterns for three different segments
Kitunen, Anna
;
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
; …
- In:
Journal of strategic marketing
26
(
2018
)
2
,
pp. 188-202
Persistent link: https://www.econbiz.de/10011861445
Saved in:
5
Consumers' evaluation toward tobacco companies : implications for social marketing
Arli, Denni
;
Rundle-Thiele, Sharyn
;
Lasmono, Hari
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 276-291
Persistent link: https://www.econbiz.de/10011298766
Saved in:
6
A theoretical approach to segmenting children's walking behaviour
Schuster, Lisa
;
Kubacki, Krzysztof
;
Rundle-Thiele, Sharyn
- In:
Young consumers : insight and ideas for responsible …
16
(
2015
)
2
,
pp. 159-171
Persistent link: https://www.econbiz.de/10011382795
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