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~person:"Rather, Raouf Ahmad"
~subject:"Customer satisfaction"
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Search: subject:"Beziehungsmarketing"
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Customer satisfaction
Beziehungsmarketing
21
Relationship marketing
21
Consumer behaviour
18
Konsumentenverhalten
18
Kundenzufriedenheit
11
Brand management
10
Markenführung
10
Dienstleistungsqualität
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Service quality
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Customer integration
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Kundenintegration
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Confidence
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Tourism
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Vertrauen
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Tourismuswirtschaft
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Urlaubsverhalten
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customer engagement
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customer experience
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Rather, Raouf Ahmad
Han, Heesup
32
Homburg, Christian
22
Mattila, Anna S.
20
Prentice, Catherine
19
Svensson, Göran
19
Gil Saura, Irene
15
Mittal, Vikas
14
Aksoy, Lerzan
13
Hyun, Sunghyup Sean
13
Usman, Osly
13
Wong, IpKin Anthony
13
Bilgihan, Anil
12
Kim, Wansoo
12
Klaus, Philipp
12
Stock-Homburg, Ruth
12
Balaji, M. S.
11
Evanschitzky, Heiner
11
Gustafsson, Anders
11
Loureiro, Sandra Maria Correia
11
Quach, Sara
11
Wieseke, Jan
11
Bang, Nguyen
10
Barnes, Donald C.
10
Blut, Markus
10
Bruhn, Manfred
10
Keiningham, Timothy
10
Töpfer, Armin
10
Van Vaerenbergh, Yves
10
Casidy, Riza
9
Grégoire, Yany
9
Izogo, Ernest Emeka
9
Jang, Soocheong
9
Khan, Imran
9
Larivière, Bart
9
McColl-Kennedy, Janet R.
9
Park, Jungkun
9
Ringle, Christian M.
9
Roberts-Lombard, Mornay
9
Roschk, Holger
9
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Journal of destination marketing & management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
Journal of retailing and consumer services
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Tourism review
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1
Transforming destination-based customer engagement to revisit intention through co-creation : findings from SEM and fsQCA
Satar, Mir Shahid
;
Rather, Raouf Ahmad
;
Cheema, Sadia
; …
- In:
Tourism review
79
(
2024
)
3
,
pp. 601-621
Persistent link: https://www.econbiz.de/10014512294
Saved in:
2
COVID-19-based threat vs coping appraisal : effect of psychological risk on customer engagement and behavioral intentions
Rather, Raouf Ahmad
;
Parrey, Shakir Hussain
;
Gulzar, Rafia
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 2093-2114
Persistent link: https://www.econbiz.de/10014445929
Saved in:
3
First-time versus repeat tourism customer engagement, experience, and value cocreation : an empirical investigation
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Mostafa …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 549-564
Persistent link: https://www.econbiz.de/10012880242
Saved in:
4
Customers' service-related engagement, experience, and behavioral intent : moderating role of age
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012502658
Saved in:
5
Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19 : a protection motivation theory approach
Rather, Raouf Ahmad
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012588603
Saved in:
6
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
Saved in:
7
The impact of the magnitude of service failure and complaint handling on satisfaction and brand credibility in the banking industry
Shams, Ghazal
;
Rehman, Mohsin Abdur
;
Samad, Sarminah
; …
- In:
Journal of financial services marketing : JFSM
25
(
2020
)
1/2
,
pp. 25-34
Persistent link: https://www.econbiz.de/10012298251
Saved in:
8
Consequences of consumer engagement in service marketing : an empirical exploration
Rather, Raouf Ahmad
- In:
Journal of global marketing
32
(
2019
)
2
,
pp. 116-135
Persistent link: https://www.econbiz.de/10012201015
Saved in:
9
Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty : an empirical study in the h...
Rather, Raouf Ahmad
;
Shehnaz Tehseen
;
Itoo, Murtaza Hassan
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
2
,
pp. 196-217
Persistent link: https://www.econbiz.de/10012257893
Saved in:
10
Investigating the impact of customer brand identification on hospitality brand loyalty : a social identity perspective
Rather, Raouf Ahmad
- In:
Journal of hospitality marketing & management
27
(
2018
)
5
,
pp. 487-513
Persistent link: https://www.econbiz.de/10011919919
Saved in:
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