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~person:"Revilla Camacho, Maria Angeles"
~person:"Thaichon, Park"
~source:"econis"
~subject:"Betriebliche Wertschöpfung"
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Search: subject:"customer relationship management"
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Betriebliche Wertschöpfung
Beziehungsmarketing
37
Relationship marketing
37
Consumer behaviour
13
Konsumentenverhalten
13
Customer satisfaction
10
Kundenzufriedenheit
10
Value creation
9
Customer integration
8
Kundenintegration
8
Dienstleistungsqualität
7
Internet marketing
7
Online-Marketing
7
Service quality
7
Lieferantenmanagement
6
Supplier relationship management
6
relationship marketing
6
Customer value
5
Kundenwert
5
Brand management
4
E-commerce
4
Electronic Commerce
4
Markenführung
4
Marketing management
4
Marketingmanagement
4
Online retailing
4
Online-Handel
4
Social Web
4
Social web
4
Value co-creation
4
Brand image
3
Customer retention
3
Digitalisierung
3
Digitization
3
Einzelhandel
3
Emotion
3
Markenimage
3
Retail trade
3
Social media
3
Arbeitsverhalten
2
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Article
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9
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English
9
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Revilla Camacho, Maria Angeles
Thaichon, Park
Reichwald, Ralf
9
Piller, Frank T.
8
Le Nguyen Hau
7
Busser, James A.
6
Grönroos, Christian
6
Heinonen, Kristina
6
Madhani, Pankaj M.
6
McColl-Kennedy, Janet R.
6
Shulga, Lenna V.
6
Vargo, Stephen L.
6
Itani, Omar S.
5
Jaakkola, Elina
5
Aarikka-Stenroos, Leena
4
Brodie, Roderick J.
4
Bruhn, Manfred
4
Cassia, Fabio
4
Cossío-Silva, Francisco-José
4
Edvardsson, Bo
4
Frow, Pennie
4
Gil Saura, Irene
4
Hadwich, Karsten
4
Hajli, Nick
4
Helkkula, Anu
4
Jacob, Frank
4
Keränen, Joona
4
Kleinaltenkamp, Michael
4
Meier, Andreas
4
Payne, Adrian
4
Perdue, Richard R.
4
Pham Ngoc Thuy
4
Ramaswamy, Venkatram
4
Shin, Hakseung
4
Stormer, Henrik
4
Vega Vázquez, Manuela
4
Ahearne, Michael
3
Ahlert, Dieter
3
Ahn, Jiseon
3
Akaka, Melissa Archpru
3
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Journal of retailing and consumer services
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
International entrepreneurship and management journal
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Psychology & marketing
1
Revue Gestion 2000 : management & prospective
1
Services marketing quarterly
1
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ECONIS (ZBW)
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1
Influencer marketing : homophily, customer value co-creation behaviour and purchase intention
Bu, Yi
;
Parkinson, Joy
;
Thaichon, Park
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209657
Saved in:
2
Value co-creation and social media : investigating antecedents and influencing factors in the U.S. retail banking industry
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012581891
Saved in:
3
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
4
Host and guest value co-creation and satisfaction in a shared economy : the case of Airbnb
Thaichon, Park
;
Surachartkumtonkun, Jiraporn
;
Singhal, …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 407-422
Persistent link: https://www.econbiz.de/10012286212
Saved in:
5
Customer-perceived value in long-term buyer-supplier relationships : the general B2B insurance sector
Xuan Nhi Nguyen
;
Thaichon, Park
;
Phi Van Nguyen Thanh
- In:
Services marketing quarterly
40
(
2019
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10012179156
Saved in:
6
Exploring the customer's intention to switch firms : the role of customer-related antecedents
Revilla Camacho, Maria Angeles
;
Vega Vázquez, Manuela
; …
- In:
Psychology & marketing
34
(
2017
)
11
,
pp. 1039-1049
Persistent link: https://www.econbiz.de/10011770811
Saved in:
7
Value co-creation and customer loyalty
Cossío-Silva, Francisco-José
;
Revilla Camacho, Maria …
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1621-1625
Persistent link: https://www.econbiz.de/10011450438
Saved in:
8
Can the customer's value co-creation behavior be measured? : validating a measurement scale based on the customer's perspective
Vega Vázquez, Manuela
;
Revilla Camacho, Maria Angeles
; …
- In:
Revue Gestion 2000 : management & prospective
32
(
2015
)
2
,
pp. 33-47
Persistent link: https://www.econbiz.de/10011891105
Saved in:
9
Heterogeneity of customers of personal image services : a segmentation based on value co-creation
Cossío-Silva, Francisco-José
;
Revilla Camacho, Maria …
- In:
International entrepreneurship and management journal
9
(
2013
)
4
,
pp. 619-630
Persistent link: https://www.econbiz.de/10010247736
Saved in:
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