//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Schoormans, Jan P. L."
~subject:"Theorie"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Consumer behaviour
2
Konsumentenverhalten
2
Marketing
2
Theory
2
Congruence vs complementarity
1
Feature addition vs deletion
1
Feature fit
1
Hedonic vs utilitarian
1
Innovation
1
New product development
1
Produktentwicklung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
2
Author
All
Schoormans, Jan P. L.
Hruschka, Harald
6
Engelhardt, Werner Hans
4
Topaloğlu, Hüseyin
4
Freiling, Jörg
3
Gierl, Heribert
3
Herrmann, Andreas
3
Lusch, Robert F.
3
Albers, Sönke
2
Bauer, Hans H.
2
Braunstein, Andrew W.
2
Brodie, Roderick J.
2
Chaudhuri, Himadri Roy
2
Danaher, Peter J.
2
Eliaz, Kfir
2
Farris, Paul W.
2
Feldman, Jacob
2
Huber, Frank
2
Jenner, Thomas
2
Johnson, Lester W.
2
Kjellberg, Hans
2
Kleinaltenkamp, Michael
2
Laczniak, Gene R.
2
Lee, Sung-kyu
2
Leeflang, Peter
2
Link, Jörg
2
Müller-Hagedorn, Lothar
2
Nitzsch, Rüdiger von
2
Pechtl, Hans
2
Remy, Wolfgang
2
Schmalen, Helmut
2
Simon, Hermann
2
Spiegler, Ran
2
Stauss, Bernd
2
Teschner, Florian
2
Wagner, Udo
2
Abdullah, Maisom
1
Adolph, Brigitte
1
Ahlert, Dieter
1
Aksoy-Pierson, Margaret
1
more ...
less ...
Published in...
All
European journal of innovation management : EJIM
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Feature fit : the role of congruence and complementarity when adding versus deleting features from products
Gattol, Valentin
;
Sääksjärvi, Maria
;
Gill, Tripat
; …
- In:
European journal of innovation management : EJIM
19
(
2016
)
4
,
pp. 589-607
Persistent link: https://www.econbiz.de/10011603611
Saved in:
2
An exploratory study of the relation between concrete and abstract product attributes
Snelders, Dirk
;
Schoormans, Jan P. L.
- In:
Journal of economic psychology : research in economic …
25
(
2004
)
6
,
pp. 803-820
Persistent link: https://www.econbiz.de/10002406327
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->