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~person:"Smith, Alan D."
~person:"Stock-Homburg, Ruth"
~person:"Thaichon, Park"
~person:"Töpfer, Armin"
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Search: subject:"Customer relationship management"
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Beziehungsmarketing
126
Relationship marketing
126
Customer satisfaction
32
Kundenzufriedenheit
32
Consumer behaviour
19
Deutschland
19
Germany
19
Konsumentenverhalten
19
Lieferantenmanagement
19
Supplier relationship management
19
Theorie
19
Theory
19
USA
19
United States
19
CRM
18
customer relationship management
18
Verbraucherzufriedenheit
13
Arbeitszufriedenheit
12
Job satisfaction
12
Unternehmen
11
E-commerce
10
Electronic Commerce
10
Dienstleistungsqualität
9
Estimation
9
Internet marketing
9
Kundenorientierung
9
Online-Marketing
9
Quality management
9
Qualitätsmanagement
9
Schätzung
9
Service quality
9
e-finance
9
electronic finance
9
Social relations
8
Soziale Beziehungen
8
Einzelhandel
7
Leistungsmotivation
7
Measurement
7
Messung
7
Retail trade
7
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Article
123
Book / Working Paper
23
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64
Aufsatz in Zeitschrift
64
Aufsatz im Buch
43
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43
Case study
10
Fallstudie
10
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Hochschulschrift
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Thesis
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Collection of articles of several authors
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Graue Literatur
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English
71
German
59
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16
Author
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Smith, Alan D.
Stock-Homburg, Ruth
Thaichon, Park
Töpfer, Armin
Bruhn, Manfred
126
Homburg, Christian
114
Kumar, V.
82
Verhoef, Peter C.
57
Huber, Frank
56
Han, Heesup
53
Bauer, Hans H.
52
Stauss, Bernd
50
Herrmann, Andreas
49
Piller, Frank T.
47
Hollebeek, Linda D.
46
Krafft, Manfred
45
Palmatier, Robert W.
41
Hippner, Hajo
40
Gil Saura, Irene
37
Helmke, Stefan
37
Mattila, Anna S.
37
Wilde, Klaus D.
36
Wiedmann, Klaus-Peter
34
Eggert, Andreas
33
Georgi, Dominik
33
Van den Poel, Dirk
33
Reichwald, Ralf
32
Grönroos, Christian
31
Hadwich, Karsten
31
Mittal, Vikas
31
Neslin, Scott A.
31
Uebel, Matthias
31
Prentice, Catherine
30
Schüller, Anne M.
30
Svensson, Göran
30
Belz, Christian
29
Evanschitzky, Heiner
28
Günter, Bernd
28
Kleinaltenkamp, Michael
28
Loureiro, Sandra Maria Correia
28
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
20
International Journal of Electronic Finance
12
International journal of business information systems : IJBIS
6
International journal of services and operations management
6
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
5
Asia Pacific journal of marketing and logistics
4
International journal of business innovation and research
4
Journal of retailing and consumer services
4
Neue betriebswirtschaftliche Forschung : Nbf
4
Perspektiven der marktorientierten Unternehmensführung : Arbeiten aus dem Institut für Marktorientierte Unternehmensführung der Universität Mannheim
4
Services marketing quarterly
4
Die Betriebswirtschaft : DBW
3
International Journal of Sustainable Economy
3
International journal of electronic finance : IJEF
3
Journal of strategic marketing
3
Transforming relationship marketing : strategies and business models in the digital age
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Developing digital marketing : relationship perspectives
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
International journal of logistics systems and management
2
International journal of process management and benchmarking : IJPMB
2
Organizational productivity and performance measurements using predictive modeling and analytics
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Routledge advances in management and business studies
2
Benchmarking - Weg zu unternehmerischen Spitzenleistungen : [18. und 19. Oktober 1996] ; [Internationale Fachtagung zum Thema "Benchmarking - Weg zu unternehmerischen Spitzenleistungen"]
1
Emerald insight
1
Gabler Edition Wissenschaft / Forum Marketing
1
Gabler Research
1
Gabler research
1
Handbuch Kundenbindungsmanagement
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Handbuch Mitarbeiterbefragung
1
Handelsforschung
1
Health marketing quarterly
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of Innovation in the Digital Economy (IJIDE)
1
International journal of management & enterprise development : IJMED
1
International journal of procurement management
1
International journal of services and operations management : IJSOM
1
International journal of services and standards
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ECONIS (ZBW)
127
RePEc
15
USB Cologne (EcoSocSci)
2
Other ZBW resources
2
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1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
3
Corporate succession planning : accident or part of the strategic benchmarking process?
Smith, Alan D.
- In:
International journal of process management and …
12
(
2022
)
6
,
pp. 695-729
Persistent link: https://www.econbiz.de/10013391082
Saved in:
4
Supply chain considerations in digital strategies, e-procurement and CRM
Smith, Alan D.
- In:
International journal of services and operations …
44
(
2023
)
2
,
pp. 173-195
Persistent link: https://www.econbiz.de/10014226978
Saved in:
5
Perceived consumer issues associated with online vehicle purchase decisions
Smith, Alan D.
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 84-107
Persistent link: https://www.econbiz.de/10014314031
Saved in:
6
Exploring the role of relationship management and relationship quality in B2B : empirical insights and future research directions
Lasrado, Flevy
;
Thaichon, Park
;
Nyadzayo, Munyaradzi
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1055-1086
Persistent link: https://www.econbiz.de/10014276729
Saved in:
7
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara
;
Barari, Mojtaba
;
Thaichon, Park
;
Moudrý, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Saved in:
8
Relationship outcomes following a service failure : the role of agent likability
Radu, Alexandru
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013553058
Saved in:
9
Moving from multi-channel to omni-channel retailing : special issue introduction
Thaichon, Park
;
Phau, Ian
;
Weaven, Scott
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013169698
Saved in:
10
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
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