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~person:"Tadajewski, Mark"
~type_genre:"Article in journal"
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Marketing theory
42
Marketingtheorie
42
History of economic thought
12
Ökonomische Ideengeschichte
12
Bibliometrics
11
Bibliometrie
11
Marketing
10
Consumer behaviour
8
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8
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8
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critical marketing
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49
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Tadajewski, Mark
Han, Heesup
96
Kumar, V.
94
Vrontis, Demetris
86
Melewar, T. C.
79
Homburg, Christian
74
Gierl, Heribert
71
Herrmann, Andreas
70
Mattila, Anna S.
70
Pitt, Leyland F.
70
Svensson, Göran
68
Bang, Nguyen
62
Loureiro, Sandra Maria Correia
62
Verhoef, Peter C.
62
Grewal, Dhruv
61
Dwivedi, Yogesh Kumar
60
Walsh, Gianfranco
58
Cheng, T. C. E.
56
Palmatier, Robert W.
56
Hollebeek, Linda D.
54
Law, Chun Hung Roberts
54
Bruhn, Manfred
52
Phau, Ian
51
Gil Saura, Irene
50
Lusch, Robert F.
50
Thrassou, Alkis
49
Ko, Eunju
48
O'Cass, Aron
48
Henneberg, Stephan
47
Romaniuk, Jenni
47
Skiera, Bernd
47
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46
Hunt, Shelby D.
46
Merrilees, Bill
46
Pelsmacker, Patrick de
46
Ruyter, Ko de
46
Smith, Alan D.
46
Swoboda, Bernhard
46
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46
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Journal of historical research in marketing
18
Marketing theory
11
Journal of marketing management : MM
10
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
European journal of marketing : EJM
1
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ECONIS (ZBW)
49
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1
Marketing
, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
Saved in:
2
Writing telepathy back into
marketing
theory
Tadajewski, Mark
- In:
Marketing theory
22
(
2022
)
3
,
pp. 421-443
Persistent link: https://www.econbiz.de/10013388910
Saved in:
3
Rethinking "
marketing
as applied economics"
Tadajewski, Mark
- In:
Marketing theory
22
(
2022
)
4
,
pp. 643-665
Persistent link: https://www.econbiz.de/10013435588
Saved in:
4
Historical research, academic politics and editorial activism
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
9/10
,
pp. 744-755
Persistent link: https://www.econbiz.de/10014338377
Saved in:
5
On being critically oriented in precarious times : for resistant curiosity
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
1/2
,
pp. 8-19
Persistent link: https://www.econbiz.de/10014305492
Saved in:
6
The alternative “
Marketing
Revolution” : Infra-power, the compromising consumer and goodwill creation
Tadajewski, Mark
- In:
Journal of historical research in marketing
8
(
2016
)
2
,
pp. 308-334
Persistent link: https://www.econbiz.de/10011598252
Saved in:
7
Relevance, responsibility, critical performativity, testimony and positive
marketing
: contributing to
marketing
theory, thought and practice
Tadajewski, Mark
- In:
Journal of marketing management : MM
32
(
2016
)
17/18
,
pp. 1513-1536
Persistent link: https://www.econbiz.de/10011608006
Saved in:
8
Charting relationship
marketing
practice : it really didn't emerge in the 1970s
Tadajewski, Mark
- In:
Journal of historical research in marketing
7
(
2015
)
4
,
pp. 486-508
Persistent link: https://www.econbiz.de/10011448285
Saved in:
9
From goods-dominant logic to service-dominant logic? : service, service capitalism and service socialism
Tadajewski, Mark
;
Jones, D. G. Brian
- In:
Marketing theory
21
(
2021
)
1
,
pp. 113-134
Persistent link: https://www.econbiz.de/10012484435
Saved in:
10
Global contribution to
marketing
management : editorial
Tadajewski, Mark
;
Hewer, Paul
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1015-1020
Persistent link: https://www.econbiz.de/10009615246
Saved in:
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