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~person:"Thaichon, Park"
~subject:"Automotive industry"
~subject:"Consumer behaviour"
~subject:"USA"
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Automotive industry
Consumer behaviour
USA
Luxury goods
14
Luxusgüter
14
Konsumentenverhalten
9
Brand management
5
Markenführung
5
Luxury
4
Sustainability
4
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3
Art infusion
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English
9
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Thaichon, Park
Phau, Ian
30
Ko, Eunju
25
Wiedmann, Klaus-Peter
22
Seo, Yuri
18
Jain, Sheetal
17
Kapferer, Jean-Noël
15
Valette-Florence, Pierre
15
Hennigs, Nadine
14
Shukla, Paurav
14
Hyun, Sunghyup Sean
13
Septianto, Felix
13
Shimul, Anwar Sadat
10
Amatulli, Cesare
9
Christodoulides, George
9
Peng, Norman
9
Atwal, Glyn
8
Cervellon, Marie-Cécile
8
Espinoza Petersen, Francine
8
Guido, Gianluigi
8
Han, Heesup
8
Jain, Varsha
8
Klarmann, Christiane
8
Shahid, Shadma
8
Aiello, Gaetano
7
Chen, Annie Huiling
7
Godey, Bruno
7
Heine, Klaus
7
Klaus, Philipp
7
Park, Jungkun
7
Sung, Billy
7
Wang, Ying
7
Ciornea, Raluca
6
Das, Manish
6
Donvito, Raffaele
6
Eastman, Jacqueline Kilsheimer
6
Hudders, Liselot
6
Nagasawa, Shin'ya
6
Ozuem, Wilson
6
Paul, Justin
6
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Journal of retailing and consumer services
4
Luxury marketing, sustainability and technology : the future of luxury management
2
International journal of advertising : the review of marketing communications
1
International journal of retail and distribution management
1
Journal of business research : JBR
1
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ECONIS (ZBW)
9
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1
Identifying factors influencing purchase intention of sustainable luxury retailing products
Lavuri, Rambabu
;
Kaul, Dimple
;
Mohan, Geetha
; …
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014484397
Saved in:
2
Localized luxury and luxury marketing : meaning makings of Chinese luxury brand
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 150-171)
.
2023
Persistent link: https://www.econbiz.de/10014484483
Saved in:
3
Luxury marketing within a Chinese consumers' perspective : local versus global luxury brand consumption
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 172-188)
.
2023
Persistent link: https://www.econbiz.de/10014484484
Saved in:
4
Novel products and advertising visuals : the mediating role of perceived luxuriousness on willingness to try clean meat products
Septianto, Felix
;
Quach, Sara
;
Thaichon, Park
;
Japutra, …
- In:
International journal of advertising : the review of …
42
(
2023
)
5
,
pp. 916-944
Persistent link: https://www.econbiz.de/10014296449
Saved in:
5
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
6
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
7
Price image and the sugrophobia effect on luxury retail purchase intention
Cheah, Jun-Hwa
;
Waller, David
;
Thaichon, Park
;
Hiram Ting
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012304013
Saved in:
8
Consumer motives and impact of western media on the Moroccan luxury buyer
Hamelin, Nicolas
;
Thaichon, Park
- In:
Journal of retailing and consumer services
32
(
2016
),
pp. 164-170
Persistent link: https://www.econbiz.de/10011556639
Saved in:
9
Dark motives-counterfeit purchase framework : internal and external motives behind counterfeit purchase via digital platforms
Thaichon, Park
;
Quach, Sara
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011598664
Saved in:
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