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~source:"econis"
~subject:"Competitive advantage"
~subject:"Customer satisfaction"
~subject:"service guarantees"
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Competitive advantage
Customer satisfaction
service guarantees
Dienstleistungsqualität
6
Service quality
6
Kundenzufriedenheit
5
Garantie
4
Service guarantees
4
Warranty
4
Beschwerdemanagement
2
Beziehungsmarketing
2
Complaint management
2
Customer service
2
E-commerce
2
Electronic Commerce
2
Kundenservice
2
Relationship marketing
2
Reputation
2
B-to-B-Marketing
1
Business-to-business marketing
1
Complaining behavior
1
Conjoint analysis
1
Conjoint-Analyse
1
Corporate reputation
1
Cultural identity
1
Cultural orientation
1
Customer charters
1
Customer dissatisfaction
1
Dienstleistungsmarketing
1
Dienstleistungssektor
1
Firm reputation
1
Firmenimage
1
Gastgewerbe
1
Hospitality industry
1
Hotel industry
1
Hotellerie
1
Invoke intentions
1
Kulturelle Identität
1
Lieferantenmanagement
1
Online retailing
1
Online-Handel
1
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Article
6
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6
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English
6
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McColl, Rod
2
Aslinda Mohd Shahril
1
Berman, Barry
1
Bojei, Jamil
1
De Keyser, Arne
1
Jiang, Wei
1
La Rocca, Antonella
1
Larivière, Bart
1
Mathur, Anil
1
Mohhidin Othman
1
Peng, Hong
1
Su, Ruihuan
1
Truong, Yann
1
Van Vaerenbergh, Yves
1
Yuhanis Abdul Aziz
1
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Business horizons
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of economics and finance
1
International journal of services technology and management
1
Journal of business strategy
1
Managing service quality : MSQ ; an international journal
1
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ECONIS (ZBW)
RePEc
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1
Service
guarantees
as a base for positioning in B2B
McColl, Rod
;
Truong, Yann
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 78-86
Persistent link: https://www.econbiz.de/10012107685
Saved in:
2
The effect of service guarantee strength on service quality of online merchants
Peng, Hong
;
Jiang, Wei
;
Su, Ruihuan
- In:
International journal of services technology and management
22
(
2016
)
1/2
,
pp. 4-17
Persistent link: https://www.econbiz.de/10011645256
Saved in:
3
Relationship between the star and the hotel
service
guarantees
of customer satisfaction
Aslinda Mohd Shahril
;
Yuhanis Abdul Aziz
;
Mohhidin Othman
; …
- In:
International journal of economics and finance
7
(
2015
)
4
,
pp. 82-88
Persistent link: https://www.econbiz.de/10010515843
Saved in:
4
Planning and implementing effective service guarantee programs
Berman, Barry
;
Mathur, Anil
- In:
Business horizons
57
(
2014
)
1
,
pp. 107-116
Persistent link: https://www.econbiz.de/10010243454
Saved in:
5
Customer intentions to ivoke
service
guarantees
: do excellence in service recovery, type of guarantee and cultural orientation matter?
Van Vaerenbergh, Yves
;
De Keyser, Arne
;
Larivière, Bart
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
1
,
pp. 45-62
Persistent link: https://www.econbiz.de/10010252064
Saved in:
6
We promise! : customer charters expand guarantees
McColl, Rod
- In:
Journal of business strategy
34
(
2013
)
6
,
pp. 11-18
Persistent link: https://www.econbiz.de/10010231383
Saved in:
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