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~source:"econis"
~subject:"Dienstleistungssektor"
~subject:"Service-dominant logic"
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Dienstleistungssektor
Service-dominant logic
Services marketing
1,694
Dienstleistungsmarketing
1,686
Beziehungsmarketing
397
Relationship marketing
396
Dienstleistung
315
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313
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311
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288
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288
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246
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201
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Vargo, Stephen L.
8
Lusch, Robert F.
7
Bruhn, Manfred
5
Corsten, Hans
4
Edvardsson, Bo
4
Furrer, Olivier
4
Grönroos, Christian
4
Huang, Ming-Hui
4
Wirtz, Jochen
4
Akaka, Melissa Archpru
3
Baglieri, Enzo
3
Freiling, Jörg
3
Gummesson, Evert
3
Hart, Christopher W.
3
Heskett, James L.
3
Jaakkola, Elina
3
Khan, Kalim
3
Kumar, Raj
3
Lovelock, Christopher H.
3
McColl-Kennedy, Janet R.
3
Panwar, Tapish
3
Panwar, Upendra Singh
3
Ray, Nilanjan
3
Robbert, Thomas
3
Sasser, W. E.
3
Aarikka-Stenroos, Leena
2
Ahlert, Dieter
2
Alexander Joseph Ibnu Wibowo
2
Barile, Sergio
2
Berry, Leonard L.
2
Bryson, John R.
2
Büttgen, Marion
2
Chathoth, Prakash K.
2
De Chernatony, Leslie
2
Dev, Chekitan S.
2
Fisk, Raymond P.
2
Grove, Stephen J.
2
Gustafsson, Anders
2
Han, Spring H.
2
Harrington, Robert J.
2
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1
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1
NetLibrary, Inc
1
Panepistēmio Kypru / Department of Economics
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Seminar on Strategies for Service Management, Marketing in Today's Competitive Service Environment <1987, Paris>
1
Springer Fachmedien Wiesbaden
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
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Journal of the Academy of Marketing Science
12
The journal of services marketing
10
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of service management
7
Services marketing quarterly
6
SpringerLink / Bücher
6
The service industries journal
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Journal of service research : JSR
5
Fokus Dienstleistungsmarketing
4
International journal of contemporary hospitality management
4
International journal of quality and service sciences
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business research : JBR
4
Marketing theory
4
Public management review
4
European journal of marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
Journal of service research
3
Managing consumer services : factory or theater?
3
Managing service quality : MSQ ; an international journal
3
A Research Agenda for Service Marketing
2
AMS review : official publication of the Academy of Marketing Science
2
Business process management journal
2
Business-to-Business-Marketing
2
Dienstleistungsmanagement : Jahrbuch
2
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
2
Gabler Edition Wissenschaft / Marken- und Produktmanagement
2
Industrielle Dienstleistungen: Servicestrategie oder Outsourcing?
2
International journal of services and operations management
2
Journal of service theory and practice
2
Journal of service theory and practice : JSTP
2
Management decision : MD
2
Neue Herausforderungen an das Dienstleistungsmarketing
2
Service business
2
Service science
2
The journal of business & industrial marketing
2
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ECONIS (ZBW)
Other ZBW resources
2
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1
The Net Promoter Score interrogated through a
services
marketing
lens : review and recommendations for service organizations
Lacohee, Hazel
;
Souchon, Anne
;
Dickenson, Peter
;
Krug, …
- In:
International journal of market research
66
(
2024
)
2/3
,
pp. 241-260
Persistent link: https://www.econbiz.de/10014584478
Saved in:
2
Free-to-fee transformation of industrial services
Mustak, Mekhail
;
Ulaga, Wolfgang
;
Grohmann, Marcella Maria
- In:
Journal of service research
26
(
2023
)
1
,
pp. 21-43
Persistent link: https://www.econbiz.de/10014246191
Saved in:
3
The effects of innovation types and customer participation on organizational performance in complex services
Samuelsson, Peter
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 27-55
Persistent link: https://www.econbiz.de/10014448617
Saved in:
4
Marketing Luxury Services : Concepts, Strategy, and Practice
Hemzo, Miguel Angelo
-
2023
, communication management, sales management, marketing channels, pricing,
services
marketing
, relationship marketing, luxury …
Persistent link: https://www.econbiz.de/10014250259
Saved in:
5
Types of consumer operant resources and co-creation in dialogical service relationships
Tarı Kasnakoğlu, Berna
;
Kalender, Yunus
;
Gökkaya, Hatice
- In:
Service science
14
(
2022
)
3
,
pp. 254-271
Persistent link: https://www.econbiz.de/10013373237
Saved in:
6
Artificial intelligence in healthcare : the value co-creation process and influence of other digital health transformations
Swan, Eric L.
;
Peltier, James
;
Dahl, Andrew J.
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 109-126
Persistent link: https://www.econbiz.de/10014475085
Saved in:
7
A growth-share matrix of service marketing research themes
Furrer, Olivier
;
Baillod, Chloé
;
Landry, Mikèle
- In:
A Research Agenda for Service Marketing
,
(pp. 3-20)
.
2024
Persistent link: https://www.econbiz.de/10014517859
Saved in:
8
Expansion and refocusing : two alternative trajectories for service marketing research
Furrer, Olivier
;
Kerguignas, Jie
- In:
A Research Agenda for Service Marketing
,
(pp. 353-374)
.
2024
Persistent link: https://www.econbiz.de/10014518476
Saved in:
9
AI innovation in
services
marketing
Correia, Ricardo Fontes
(
ed.
);
Venciūtė, Dominyka
(
ed.
)
-
2024
services
marketing
is essential for businesses, academics, and practitioners alike"-- …
Persistent link: https://www.econbiz.de/10014514174
Saved in:
10
Dualities of digital services : everyday digital services as positive and negative contributors to customer well-being
Kemppainen, Tiina
;
Paananen, Tiina Elina
- In:
Journal of service theory and practice
34
(
2024
)
3
,
pp. 464-490
Persistent link: https://www.econbiz.de/10015055422
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