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~subject:"Ästhetik"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
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Ästhetik
Produktgestaltung
3,363
Product design
3,276
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735
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735
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652
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630
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The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of retailing and consumer services
4
International journal of product development : IJPD
3
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
3
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3
Administrative science quarterly : ASQ
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
Journal of consumer behaviour : an international research review
2
Journal of fashion marketing and management
2
Journal of management inquiry
2
Journal of marketing research
2
Journal of travel and tourism marketing
2
Marketing letters : a journal of research in marketing
2
Product experience
2
Aestetics and style in strategy
1
Aus Politik und Zeitgeschichte : APuZ
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Beiträge zum Produkt-Marketing
1
Brand the Future : systematische Markenentwicklung im B2B
1
Corporate reputation review
1
Cross cultural management : an international journal
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Die informatisierte Service-Ökonomie : Veränderungen im privaten und öffentlichen Sektor
1
Dissertation.de
1
Electronic commerce research
1
Electronic commerce research and applications
1
European journal of marketing : EJM
1
European review of economics and finance
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of innovation management
1
International journal of manufacturing technology and management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail and distribution management
1
International journal of technology marketing : IJTMkt
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business research : JBR
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Journal of consumer research : JCR ; an interdisciplinary journal
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ECONIS (ZBW)
106
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1
The aesthetic evolution of product categories
Krabbe, Anders Dahl
;
Grodal, Stine
- In:
Administrative science quarterly : ASQ
68
(
2023
)
3
,
pp. 734-780
Persistent link: https://www.econbiz.de/10014368539
Saved in:
2
Product aesthetic design : a machine learning augmentation
Burnap, Alex
;
Hauser, John R.
;
Timoshenko, Artem
- In:
Marketing science
42
(
2023
)
6
,
pp. 1029-1056
Persistent link: https://www.econbiz.de/10014436737
Saved in:
3
Refining replacements : validating a revised typology of visual metaphor using perceived processing fluency and aesthetic pleasure
Enschot, Renske van
;
Hooijdonk, Charlotte van
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014234040
Saved in:
4
Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He
;
Wan, Echo Wen
;
Zheng, Wanyi
- In:
Journal of consumer research : JCR ; an …
50
(
2023
)
1
,
pp. 142-166
Persistent link: https://www.econbiz.de/10014314346
Saved in:
5
Visual aesthetics and multisensory engagement in online food delivery services
Lee, Jinha
;
Lim, Heejin
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 975-990
Persistent link: https://www.econbiz.de/10014334348
Saved in:
6
Effects of vividness, information and aesthetic design on the appeal of pay-per-click ads
Zhu, Ying
;
Wang, Yong
;
Wei, Joicey
;
Hao, Andy
- In:
Journal of research in interactive marketing : …
17
(
2023
)
6
,
pp. 848-864
Persistent link: https://www.econbiz.de/10014428176
Saved in:
7
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
8
Relations in aesthetic space : how color enables market positioning
Sgourev, Stoyan V.
;
Aadland, Erik
;
Formilan, Giovanni
- In:
Administrative science quarterly : ASQ
68
(
2023
)
1
,
pp. 146-185
Persistent link: https://www.econbiz.de/10014240188
Saved in:
9
Paying twice for aesthetic customization? : the negative effect of uniqueness on a product's resale value
Fuchs, Matthias
;
Schreier, Martin
- In:
Journal of marketing research
60
(
2023
)
3
,
pp. 602-624
Persistent link: https://www.econbiz.de/10014294956
Saved in:
10
Aesthetic work as cultural competence : chasing beauty in the coproduction of aesthetic services
Vlahos, Aphrodite
;
Hartman, Anna E.
;
Ozanne, Julie L.
- In:
Journal of service research
25
(
2022
)
1
,
pp. 126-142
Persistent link: https://www.econbiz.de/10012887043
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