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~subject:"Beziehungsmarketing"
~subject:"Marketing management"
~type_genre:"Collection of articles of several authors"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Fallstudie"
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Beziehungsmarketing
Marketing management
Distribution channel
151
Vertriebsweg
151
Deutschland
50
Absatzweg
46
Germany
45
Electronic Commerce
20
Marketing
19
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19
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18
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17
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12
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12
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12
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11
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11
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11
Vertriebsorganisation
11
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10
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10
Lieferantenmanagement
10
Online retailing
10
Online-Handel
10
Strategisches Management
10
Supplier relationship management
10
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9
Mehrgleisiger Vertrieb
9
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9
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8
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Collection of articles of several authors
Dissertation u.a. Prüfungsschriften
Fallstudie
Article in journal
443
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443
Aufsatz im Buch
105
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Graue Literatur
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2
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2
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2
Collection of articles written by one author
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Ahlert, Dieter
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Albers, Sönke
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Bauer, Hans H.
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Chiu, Hui-yun
1
Crockford, Gesa
1
Dörnemann, Jörg
1
Evers, Jan
1
Falcão e Cunha, Joã
1
Fink, Dietmar
1
Fisk, George
1
Fisk, Raymond P.
1
Gaedeke, Ralph M.
1
Harter, Tarik
1
Haßmann, Volker
1
Homburg, Christian
1
Jørgensen, Steffen
1
Krüger, Ulrich
1
Köbli, József
1
Lin, Hsiao-wen
1
Mayrhofer, Leo
1
Melanthiou, Yioula
1
Merx, Oliver
1
Möhlenbruch, Dirk
1
Parment, Anders
1
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1
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International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
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International journal of technology marketing : IJTMkt
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International marketing in rapidly changing environments
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Journal of performance management
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Journal of retailing and consumer services
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Journal of service research : JSR
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1
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1
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1
Springer Gabler Research
1
Springer series in supply chain management
1
Tanulmányok a gazdaság irányításáról és szervezetéről : gazdaságunk szervezeti rendszere c. OKKFT kutatási program keretében készült
1
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ECONIS (ZBW)
24
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1
Channel strategies and marketing mix in a connected world
Ray, Saibal
(
ed.
);
Yin, Shuya
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012125458
Saved in:
2
Special issue: innovation and new marketing channels
Melanthiou, Yioula
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011478563
Saved in:
3
The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape
Yang, Kiseol
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011302396
Saved in:
4
Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch
Crockford, Gesa
(
contributor
);
Möhlenbruch, Dirk
(
honouree
)
-
2013
Persistent link: https://www.econbiz.de/10009771927
Saved in:
5
Channel strategies of foreign sales subsidiaries : the case of firms from developing countries operating in developed countries
Yu, Chwo-ming Joseph
;
Lin, Hsiao-wen
;
Chiu, Hui-yun
- In:
International marketing in rapidly changing environments
,
(pp. 127-160)
.
2013
Persistent link: https://www.econbiz.de/10010204780
Saved in:
6
Kundenbindung im Multichannel Retailing
Harter, Tarik
-
2013
Persistent link: https://www.econbiz.de/10009699556
Saved in:
7
Online-Marketing bei der epubli GmbH
Dörnemann, Jörg
- In:
Fallstudien zur Unternehmensführung
,
(pp. 467-473)
.
2012
Persistent link: https://www.econbiz.de/10009508699
Saved in:
8
Handbuch Vertriebsmanagement : Strategie - Führung - Informationsmanagement - CRM
Homburg, Christian
(
ed.
);
Wieseke, Jan
(
ed.
)
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009239584
Saved in:
9
Churn Management mit Self Organizing Maps
Mayrhofer, Leo
;
Reuter, Boris
- In:
Journal of performance management
3
(
2009
)
1
,
pp. 16-21
Persistent link: https://www.econbiz.de/10003825010
Saved in:
10
Designing multi-interface service experiences : the service experience blueprint
Patrício, Lia
;
Fisk, Raymond P.
;
Falcão e Cunha, Joã
- In:
Journal of service research : JSR
10
(
2007/08
)
4
,
pp. 318-334
Persistent link: https://www.econbiz.de/10003705712
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