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~subject:"Brand management"
~subject:"Retail trade"
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Search: person:"J. Jeffrey Inman"
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Brand management
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Inman, J. Jeffrey
8
Nikolova, Hristina
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Hofstede, Frenkel ter
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Special issue: the future of brands in a changing consumer marketplace
Campbell, Margaret C.
(
ed.
);
Inman, J. Jeffrey
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012799077
Saved in:
2
Shopper-facing retail technology : a retailer adoption decision framework incorporating shopping attitudes and privacy concerns
Inman, J. Jeffrey
;
Nikolova, Hristina
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 7-28
Persistent link: https://www.econbiz.de/10011704674
Saved in:
3
Survival of the fittest : how competitive service overlap and retail format impact incumbents' vulnerability to new entrants
Obeng, Efua
;
Luchs, Ryan
;
Inman, J. Jeffrey
;
Hulland, John
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 383-396
Persistent link: https://www.econbiz.de/10011629475
Saved in:
4
From multi-channel retailing to omni-channel retailing : introduction to the special issue in multi-channel retailing
Verhoef, Peter C.
;
Kannan, P. K.
;
Inman, J. Jeffrey
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 174-181
Persistent link: https://www.econbiz.de/10011308953
Saved in:
5
The shopper-centric retailer : three case studies on deriving shopper insights from frequent shopper data
Nikolova, Hristina
;
Inman, J. Jeffrey
;
Maurer, Jim
; …
-
2014
Persistent link: https://www.econbiz.de/10010424898
Saved in:
6
A dynamic choice map approach to modeling attribute-level varied behavior among stockkeeping units
Inman, J. Jeffrey
;
Park, Joonwook
;
Sinha, Ashish
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 94-103
Persistent link: https://www.econbiz.de/10003696872
Saved in:
7
Image reinforcement or impairment : the effects of co-branding on attribute uncertainty
Geylani, Tansev
;
Inman, J. Jeffrey
;
Hofstede, Frenkel ter
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
4
,
pp. 730-744
Persistent link: https://www.econbiz.de/10003765844
Saved in:
8
Where the rubber meets the road : a model of in-store consumer decision making
Inman, J. Jeffrey
;
Winer, Russell S.
-
1998
Persistent link: https://www.econbiz.de/10000997385
Saved in:
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