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~subject:"Clusteranalyse"
~subject:"Germany"
~subject:"USA"
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Journal of targeting, measurement and analysis for marketing
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(68 results)
1
How I did it: the founder of chewy.com on finding the financing to achieve scale
Cohen, Ryan
- In:
Harvard business review : HBR
98
(
2020
)
1
,
pp. 35-38
Persistent link: https://www.econbiz.de/10012163226
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2
Does definition of self predict adopter dog breed choice?
Tesform, Goitom
;
Birch, Nancy J.
- In:
International review on public and non-profit marketing
10
(
2013
)
2
,
pp. 103-127
Persistent link: https://www.econbiz.de/10009761504
Saved in:
3
Dimensions of the dog-human relationship : a segmentation approach
Boya, Unal O.
;
Dotson, Michael J.
;
Hyatt, Eva M.
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
2
,
pp. 133-143
Persistent link: https://www.econbiz.de/10009611642
Saved in:
4
A cluster analysis examination of pet owners' consumption values and behavior - segmenting owners strategically
Chen, Annie Huiling
;
Hung, Kuang-peng
;
Peng, Norman
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
2
,
pp. 117-132
Persistent link: https://www.econbiz.de/10009611651
Saved in:
5
Do they buy for their dogs the way they buy for themselves?
Tesfom, Goitom
;
Birch, Nancy J.
- In:
Psychology & marketing
27
(
2010
)
9
,
pp. 898-912
Persistent link: https://www.econbiz.de/10008652657
Saved in:
6
What a dog fight! : TKO: Pets.com
Matulich, Erika
;
Squires, Karen
- In:
Journal of business case studies
4
(
2008
)
5
,
pp. 1-5
Persistent link: https://www.econbiz.de/10003767756
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7
Internationalisierung im Handel : das Beispiel der Fressnapf-Gruppe, Teil 2: Lösungshinweise
Morschett, Dirk
;
Neidhart, Michael
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
35
(
2006
)
4
,
pp. 237-240
Persistent link: https://www.econbiz.de/10003297483
Saved in:
8
Internationalisierung im Handel : das Beispiel der Fressnapf-Gruppe, Teil 1: Beschreibung und Aufgabenstellung
Morschett, Dirk
;
Neidhart, Michael
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
35
(
2006
)
3
,
pp. 175-180
Persistent link: https://www.econbiz.de/10003286001
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