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Search: subject_exact:"Wohltätigkeit"
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Wohltätigkeit
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International review on public and non-profit marketing
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Journal of business research : JBR
8
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Journal of philanthropy and marketing
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Journal of behavioral and experimental economics
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International journal of advertising : the review of marketing communications
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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Journal of Islamic marketing
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Asian Academy of Management journal : AAMJ
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Australasian marketing journal
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Binder-Hathaway, Rachel A. “Generosity In Practice Research Series | GlobalGiving | Learn Library.” GlobalGiving, Global Giving, 19 Nov. 2018, www.globalgiving.org/learn/generosity-in-practice-series
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Corporate Citizenship : gesellschaftliches Engagement - unternehmerischer Nutzen
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Die besten Ideen von ... Michael E. Porter : wegweisende Beiträge des Managementvordenkers über die Kräfte des Wettbewerbs, die Wahl des richtigen Standorts und über Strategien für die ersten 100 Tage als Unternehmenschef
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ECONIS (ZBW)
189
EconStor
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1
Altruistic behavior and soccer : the effect of incidental happiness on charitable giving
Hubers, Frank
;
Webbink, Herman Dinand
- In:
The Scandinavian journal of economics
126
(
2024
)
1
,
pp. 127-154
Persistent link: https://www.econbiz.de/10014481118
Saved in:
2
How companies use typeface design to engage consumers in charitable activities
Chu, Xing-Yu
;
Tok, Dickson
;
Zhou, Xiaoyu
;
Chen, Xi
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10013465214
Saved in:
3
Using certifications to signal trustworthiness and reduce the perceived risk of donors : an exploratory investigation into the impact of charity labels
Stötzer, Sandra
;
Martin, Sebastian
;
Broidl, Christiana
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
3
,
pp. 265-289
Persistent link: https://www.econbiz.de/10014321320
Saved in:
4
On the wisdom and utility of (under)sociality : a consumer psychology perspective
Silver, Ike
;
Small, Deborah A.
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 217-220
Persistent link: https://www.econbiz.de/10014289821
Saved in:
5
The impact of facial emotional expression on the effectiveness of charitable advertisements : the role of sympathy and manipulative intent
Kang, In-Hye
;
Leliveld, Marijke C.
;
Ferraro, Rosellina
- In:
Journal of behavioral decision making
35
(
2022
)
5
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013464459
Saved in:
6
Exploring the role of charitable ethnocentrism and donation motives in international giving : empirical evidence from Germany
Müller, Marcella S.
;
Lindenmeier, Jörg
- In:
Journal of philanthropy and marketing
27
(
2022
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10013272118
Saved in:
7
Advancing arts philanthropy practices for well-being
Addis, Michela
;
Rurale, Andrea
- In:
Journal of philanthropy and marketing
29
(
2024
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10014450605
Saved in:
8
How the emotions evoked by homeless pets induce online charitable giving
Shepelenko, Anna
;
Shepelenko, Pavel
;
Panidi, Ksenia
; …
- In:
Journal of philanthropy and marketing
29
(
2024
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014505840
Saved in:
9
No browsing, no donating : the impact of title and forwarder on browsing intention of online charity fundraising
Zheng, Chundong
;
Niu, Huan
;
Wang, Han
- In:
International review on public and non-profit marketing
21
(
2024
)
1
,
pp. 27-49
Persistent link: https://www.econbiz.de/10014501137
Saved in:
10
The impact of corporate philanthropy on the evolution of social media brand community : based on the case of ERKE
Luo, Gongli
;
Hao, Junying
;
Ma, He
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 533-548
Persistent link: https://www.econbiz.de/10014486757
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