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~subject:"Deutschland"
~subject:"Scientific method"
~type_genre:"Reprint"
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ECONIS (ZBW)
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Research methodology : conjoint analysis, multidimensional scaling, and related techniques
Malhotra, Naresh K.
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2011
Persistent link: https://www.econbiz.de/10009299967
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2
Methodological issues in cross-cultural marketing research: a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2009
Persistent link: https://www.econbiz.de/10003794173
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3
Learning from giants : exploring, classifying and analysing existing knowledge on market research
Nairn, Agnès
;
Berthon, Pierre R.
;
Money, Arthur H.
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2009
Persistent link: https://www.econbiz.de/10003794767
Saved in:
4
Deception in marketing research : ethical, methodological, and disciplinary implications
Kimmel, Allan J.
;
Smith, N. Craig
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2009
Persistent link: https://www.econbiz.de/10003794831
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5
Studies in the new consumer behaviour
Belk, Russell W.
-
2008
Persistent link: https://www.econbiz.de/10003611234
Saved in:
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