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~subject:"Deutschland"
~subject:"Vertriebs-Informationssystem"
~type_genre:"Ratgeber"
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Deutschland
Vertriebs-Informationssystem
Computer-assisted marketing
4
Customer data
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Data Mining
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Data mining
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IT-gestütztes Marketing
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Kundendaten
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Schwarz, Torsten
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Braun, Gabriele
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Brea, Cesar A.
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marketing-Börse GmbH
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ECONIS (ZBW)
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Leitfaden Data Driven Marketing
Braun, Gabriele
(
ed.
);
Schwarz, Torsten
(
ed.
)
-
2015
-
1. Auflage
Persistent link: https://www.econbiz.de/10011437872
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Leitfaden Data Driven Marketing
Braun, Gabriele
(
ed.
);
Schwarz, Torsten
(
ed.
)
-
2015
-
1st ed
Persistent link: https://www.econbiz.de/10011838008
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3
Big Data im Marketing : Chancen und Möglichkeiten für eine effektive Kundenansprache
Schwarz, Torsten
(
ed.
)
-
2015
-
1. Auflage
Persistent link: https://www.econbiz.de/10014008994
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4
Marketing and sales analytics : proven techniques and powerful applications from industry leaders
Brea, Cesar A.
-
2014
Persistent link: https://www.econbiz.de/10010489916
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