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~subject:"Einzelhandel"
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Search: subject:"Virtuelle Realität"
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Einzelhandel
Virtuelle Realität
2,499
Virtual reality
2,366
Social Web
654
Social web
653
Konsumentenverhalten
423
Consumer behaviour
421
Virtual organization
392
Virtuelle Organisation
392
Virtual team
305
Virtuelles Team
305
Internet
262
Electronic Commerce
247
E-commerce
239
E-Learning
238
E-learning
236
Theorie
199
Theory
199
Deutschland
147
Germany
147
Online-Handel
144
Online retailing
143
Computerspiel
141
Unternehmensnetzwerk
138
Augmented reality
137
Business network
137
Video game
137
Internet marketing
114
Online-Marketing
114
Beziehungsmarketing
111
Relationship marketing
109
Arbeitsgruppe
98
Team
98
Experiment
97
Tourism
96
Tourismus
96
virtual reality
96
Tourism industry
82
Tourismuswirtschaft
82
Informationstechnik
79
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55
Free
8
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Article
70
Book / Working Paper
7
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Article in journal
66
Aufsatz in Zeitschrift
66
Aufsatz im Buch
4
Book section
4
Aufsatzsammlung
2
Konferenzschrift
2
Collection of articles of several authors
1
Sammelwerk
1
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Language
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English
74
German
3
Author
All
Pantano, Eleonora
3
Bonetti, Francesca
2
Bruni, Roberto
2
Caboni, Federica
2
Chylinski, Mathew
2
Cowan, Kirsten
2
Dieck, M. Claudia tom
2
Guerreiro, João Pedro Silva Martins
2
Heller, Jonas
2
Jung, Timothy
2
Keeling, Debbie I.
2
Loureiro, Sandra Maria Correia
2
Mahr, Dominik
2
McCormick, Helen
2
Ozturkcan, Selcen
2
Park, Minjung
2
Parker, Christopher J.
2
Perry, Patsy
2
Quinn, Lee
2
Romano, Beatrice
2
Ruyter, Ko de
2
Sands, Sean
2
Warnaby, Gary
2
Wu, Juanjuan
2
Xue, Liangchao
2
Yoo, Jungmin
2
Abosag, Ibrahim
1
Aiello, Gaetano
1
Al Sebai, Lara Drak
1
Alasker, Thamir Hamad
1
Alzayat, Ayman
1
Amorim, Inês Pessoa de
1
Arilla, Ramón
1
Aslam, Usman
1
Berman, Barry
1
Bhatnagar, Swati
1
Birau, Ramona
1
Biswas, Dipayan
1
Blankson, Charles
1
Boardman, Rosy
1
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Journal of retailing and consumer services
10
Journal of business research : JBR
8
International journal of retail and distribution management
6
The international review of retail, distribution and consumer research
3
Augmented reality and virtual reality : the power of AR and VR for business
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of marketing management : MM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Journal of strategic marketing
2
Progress in IS
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business horizons
1
Cogent business & management
1
Electronic commerce research
1
Global business and finance review
1
Insights, innovation, and analytics for optimal customer engagement
1
International journal of business excellence
1
International journal of consumer studies
1
International journal of management practice : IJMP
1
International journal of research, innovation and commercialisation
1
International journal of retail & distribution management
1
International journal of technology marketing : IJTMkt
1
Journal of consumer behaviour
1
Journal of electronic commerce research : JECR
1
Journal of fashion marketing and management
1
Journal of management information systems : JMIS
1
Journal of marketing
1
Journal of open innovation : technology, market, and complexity
1
Journal of service management
1
Managing Sustainability : Perspectives From Retailing and Services
1
Marketing : ZFP ; journal of research and management
1
Marketing intelligence & planning
1
Omega : the international journal of management science
1
Psychology & marketing
1
Quality management journal : QMJ
1
Service business
1
Springer eBook Collection / Business and Management
1
SpringerLink / Bücher
1
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ECONIS (ZBW)
77
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41
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41
Augmented reality in smart retailing : a(n) (A)Symmetric Approach to continuous intention to use retail brands' mobile AR apps
Nikhashemi, S. R.
;
Knight, Helena H.
;
Nusair, Khaldoon
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-21
Persistent link: https://www.econbiz.de/10012502668
Saved in:
42
Perception is reality... : how digital retail environments influence brand perceptions through presence
Cowan, Kirsten
;
Spielmann, Nathalie
;
Horn, Esther
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 86-96
Persistent link: https://www.econbiz.de/10012430468
Saved in:
43
Personalizing 3D virtual fashion stores : exploring modularity with a typology of atmospherics based on user input
Wu, Juanjuan
;
Song, Sanga
;
Whang, Claire Haesung
- In:
Information & management : the internat. journal of …
58
(
2021
)
4
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012533611
Saved in:
44
Augmented reality and its relationship with customer experience in retailing
Engizek, Nil
- In:
Insights, innovation, and analytics for optimal …
,
(pp. 1-24)
.
2021
Persistent link: https://www.econbiz.de/10012505624
Saved in:
45
Stand der Forschung zum Einsatz von Augmented Reality und Virtual Reality im stationären Einzelhandel und Implikationen für KMU
Lienbacher, Eva
;
Cesinger, Beate
;
Vallaster, Christine
- In:
Zeitschrift für KMU und Entrepreneurship : ZfKE
68
(
2020
)
3/4
,
pp. 259-284
Persistent link: https://www.econbiz.de/10012519094
Saved in:
46
How perceived security risk influences acceptance of virtual shopping walls
Jahn, Steffen
;
Langer, Ann-Christin
;
Elshiewy, Ossama
; …
- In:
Marketing : ZFP ; journal of research and management
42
(
2020
)
4
,
pp. 35-42
Persistent link: https://www.econbiz.de/10012487273
Saved in:
47
Branding in the time of virtual reality : are virtual store brand perceptions real?
Pizzi, Gabriele
;
Vannucci, Virginia
;
Aiello, Gaetano
- In:
Journal of business research : JBR
119
(
2020
),
pp. 502-510
Persistent link: https://www.econbiz.de/10012417036
Saved in:
48
Effects of perceived interactivity of augmented reality on consumer responses : a mental imagery perspective
Park, Minjung
;
Yoo, Jungmin
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012132213
Saved in:
49
Retail isn't dead : innovative Erfolgsstrategien für den stationären Handel
Spanke, Matthias
-
2020
Persistent link: https://www.econbiz.de/10012156399
Saved in:
50
Adoption of augmented reality in online retailing and consumers' product attitude : a cognitive perspective
Fan, Xiaojun
;
Chai, Zeli
;
Deng, Nianqi
;
Dong, Xuebing
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012171905
Saved in:
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