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~subject:"Electronic Commerce"
~type_genre:"Book section"
~type_genre:"Conference paper"
~type_genre:"Marktinformation"
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Aktuelle Fragen in der Versicherungswirtschaft : mit Beiträgen zu den Themen - Zukunftsfragen der deutschen Lebensversicherungswirtschaft - Kapitalanlagerisiken im langfristigen Geschäft - Fondsmodelle in der GKV - Wertorientierte Steuerung in der Rückversicherung - Chancen und Perspektiven...
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Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
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ECONIS (ZBW)
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Simplifying the formation of companies in light of Digitalization Directive 2019/1151 : an analysis of benefits and risks
Carbonara, Umberto Michele
- In:
SMEs in the digital era : opportunities and challenges …
,
(pp. 224-242)
.
2023
Persistent link: https://www.econbiz.de/10014329119
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2
Direct-to-consumer eCommerce (D2C) business model : the dilemma of getting it right
Sharma, Neha
;
Dutta, Nirankush
- In:
Handbook of research on business model innovation …
,
(pp. 275-296)
.
2023
Persistent link: https://www.econbiz.de/10014281852
Saved in:
3
Thirty-four years of online pharmaceutical marketing research : a bibliometric analysis
Boateng, Sheena Lovia
;
Donkor, Paul Owusu
- In:
Digital innovations, business and society in Africa : …
,
(pp. 165-190)
.
2022
Persistent link: https://www.econbiz.de/10012821149
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4
Dialogmarketing im Versandhandel
Mann, Andreas
- In:
Versandhandelsmarketing : marktorientiertes Management …
,
(pp. 341-371)
.
2010
Persistent link: https://www.econbiz.de/10003917341
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5
Target marketing
Owens, Deborah L.
;
Martin, Cathy L.
- In:
Direct marketing in action : cutting-edge strategies …
,
(pp. 63-77)
.
2007
Persistent link: https://www.econbiz.de/10003443969
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6
Personalization and technology-enabled marketing
Cooper, Lee G.
- In:
Managing in the information economy : current research …
,
(pp. 165-184)
.
2007
Persistent link: https://www.econbiz.de/10003485288
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7
Online-Verkauf in der Versicherungswirtschaft - Potenziale und Grenzen
Cramer, Jürgen
- In:
Aktuelle Fragen in der Versicherungswirtschaft : mit …
,
(pp. 1-21)
.
2007
Persistent link: https://www.econbiz.de/10003500193
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8
Direktversicherer - Kundenorientierung mit Kompromissen? (Illustration am Beispiel Schadenmanagement)
Kiel, Albrecht
;
Sooth, Christian Paul
- In:
Aktuelle Fragen in der Versicherungswirtschaft : mit …
,
(pp. 115-126)
.
2007
Persistent link: https://www.econbiz.de/10003500237
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9
The effects of digital marketing on customer relationships
Merisavo, Marko
- In:
Managing business in a multi-channel world : success …
,
(pp. 89-104)
.
2005
Persistent link: https://www.econbiz.de/10003120902
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10
Paper or electronic? Preferred and disfavored reception channels for direct marketing
Elkelä, Kari
- In:
Regulatory and economic challenges in the postal and …
,
(pp. 333-354)
.
2005
Persistent link: https://www.econbiz.de/10003295998
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