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~subject:"Internet marketing"
~subject:"Welt"
~type_genre:"Aufsatz in Zeitschrift"
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Internet marketing
Welt
Advertising regulation
203
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203
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90
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90
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55
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55
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50
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1
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1
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1
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1
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1
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1
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1
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Ukaegbu, Raymond Chimezie
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Xie, Guang-Xin
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Journal of marketing communications
3
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Applied economics letters
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Cornell hospitality quarterly : CQ
1
International journal of advertising : the review of marketing communications
1
International journal of wine business research
1
Inventi impact: retailing & consumer services
1
Journal of business ethics : JBE
1
Journal of business ethics : JOBE
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of public policy & marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Middle East journal of management : MEJM
1
The journal of socio-economics
1
Theoretical and applied economics : GAER review
1
Verbraucher und Recht : VuR ; Zeitschrift für Wirtschafts- und Verbraucherrecht ; Anlegerschutz, Konsumentenkredit Versicherung, private Altersvorsorge, Verbraucherinsolvenz, Verbraucherschutz
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
22
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1
The extent of "deceptive" advertising by wine retailers : caveat venditor
Gokcekus, Omer
- In:
International journal of wine business research
36
(
2024
)
1
,
pp. 122-140
Persistent link: https://www.econbiz.de/10014484120
Saved in:
2
Urgent topics for advertising research : addressing critical gaps in the literature
Huh, Jisu
;
Xu, Hao
;
Abdollahi, Maral
- In:
International journal of advertising : the review of …
42
(
2023
)
1
,
pp. 247-260
Persistent link: https://www.econbiz.de/10014233952
Saved in:
3
How do restrictions on advertising affect consumer search?
Chiou, Lesley
;
Tucker, Catherine
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 866-882
Persistent link: https://www.econbiz.de/10012877293
Saved in:
4
Self-regulation of sexist digital advertising : from ethics to law
Jiménez, David López
;
Dittmar, Eduardo Carlos
; …
- In:
Journal of business ethics : JBE
171
(
2021
)
4
,
pp. 709-718
Persistent link: https://www.econbiz.de/10012588906
Saved in:
5
Deceptive advertising and consumer reaction : a study of Delta Soap advertisement
Ukaegbu, Raymond Chimezie
- In:
Inventi impact: retailing & consumer services
(
2020
)
3
,
pp. 171-177
Persistent link: https://www.econbiz.de/10012321370
Saved in:
6
Consumer perceptions of online advertising of weight loss products : the role of social norms and perceived deception
Lim, Joon Soo
;
Chock, T. Makana
;
Golan, Guy J.
- In:
Journal of marketing communications
26
(
2020
)
2
,
pp. 145-165
Persistent link: https://www.econbiz.de/10012203402
Saved in:
7
Autocontrol : a critical study of achievements and challenges in the pursuit of ethical advertising through an advertising self-regulation system
Feenstra, Ramón A.
;
Esteban, Elsa González
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 341-354
Persistent link: https://www.econbiz.de/10011988983
Saved in:
8
Advertisers' perceptions regarding the ethical appropriateness of new advertising formats aimed at minors
Daems, Kristien
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Journal of marketing communications
25
(
2019
)
4
,
pp. 438-456
Persistent link: https://www.econbiz.de/10012203323
Saved in:
9
The challenges native advertising poses : exploring potential Federal Trade Commission responses and identifying research needs
Campbell, Colin L.
;
Grimm, Pamela E.
- In:
Journal of public policy & marketing
38
(
2019
)
1
,
pp. 110-123
Persistent link: https://www.econbiz.de/10012534216
Saved in:
10
Measuring consumer perception of ethical issues in advertising : evidence form Nigerian advertising audience
Abdullahi, Shafiu Ibrahim
- In:
Middle East journal of management : MEJM
5
(
2018
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10011958049
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