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~subject:"Konsumentenverhalten"
~subject:"Kundenservice"
~subject:"Social network"
~subject:"Verkauf"
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Verkauf
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Journal of marketing theory and practice : JMTP
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Aktuelle Aspekte in der Dienstleistungsforschung : [im November 2013 fand an der Ludwig-Maximilians-Universität München der 17. Workshop Dienstleistungsmarketing statt, der vom Institut für Marketing ausgerichtet wurde]
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing im Nebenfach
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Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
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Massachusetts Institute of Technology Department of Economics working paper series : working paper
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
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ECONIS (ZBW)
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1
Cancel the deal? : an experimental study on the exploitation of irrational consumers
Cappelen, Alexander W.
;
Meissner, Stefan
;
Tungodden, Bertil
-
2023
Persistent link: https://www.econbiz.de/10014297051
Saved in:
2
Sales on the Go : The Salesperson's Desk Reference and Formulary for Sales Success
Berg, Adam
-
2023
Part I : The Sales Section -- Cold Calling – Situations -- Following Up – Situations -- Getting the Meeting – Situations -- Negotiating - Situations -- Closing – Situations -- Part II : The Marketing Section -- Research – Situations -- Strategy – Situations -- Planning – Situations...
Persistent link: https://www.econbiz.de/10014281672
Saved in:
3
Kundenreaktionen auf das nonverbal dominante Verhalten von Verkaufs- und Servicepersonal unter Berücksichtigung der fundamentalen Dimensionen sozialer Kognitionen
Holm, Mirjam
-
2018
Persistent link: https://www.econbiz.de/10011874792
Saved in:
4
The roles of consumer entitlement, persuasion knowledge, and perceived product knowledge on perceptions of sales pressure
Zboja, James J.
;
Brudvig, Susan
;
Laird, Mary Dana
; …
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
4
,
pp. 435-447
Persistent link: https://www.econbiz.de/10012607669
Saved in:
5
The sales ethics subculture
Marshall, Greg W.
;
Ferrell, Odies C.
;
Bush, Victoria
; …
- In:
The SAGE handbook of marketing ethics
,
(pp. 457-473)
.
2021
Persistent link: https://www.econbiz.de/10012306638
Saved in:
6
The Austrian view and value co-creation process in solution-oriented firms : a seven stage, "solution prototyping" framework
Plouffe, Christopher R.
;
Nagel, Duane
;
Bonney, Leff
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
1
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012181637
Saved in:
7
Who do I look at? : mutual gaze in triadic sales encounters
Arndt, Aaron D.
;
Khoshghadam, Leila
;
Evans, Kenneth R.
- In:
Journal of business research : JBR
111
(
2020
),
pp. 91-101
Persistent link: https://www.econbiz.de/10012237782
Saved in:
8
Seeking consumer forgiveness : face management by frontline employees
Bath, Jatinderpreet Kaur
;
Bawa, Anupam
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 387-402
Persistent link: https://www.econbiz.de/10012483475
Saved in:
9
A wearable sales assistant : capturing dynamic nonverbal communication behaviors using sensor technology
Pauser, Sandra
;
Wagner, Udo
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
1
,
pp. 13-25
Persistent link: https://www.econbiz.de/10012016695
Saved in:
10
Harnessing internal support to enhance customer relationships : the role of networking, helping, and allocentrism
Bradford, Kevin Duane
;
Liu, Yongmei
;
Shi, Yuying
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
2
,
pp. 140-158
Persistent link: https://www.econbiz.de/10012181613
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