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~subject:"Konsumentenverhalten"
~subject:"Multinationales Unternehmen"
~subject:"Strategic management"
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Strategic management
Bibliometrics
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literature review
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6
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5
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4
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4
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ECONIS (ZBW)
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1
Consumer ethnocentrism : what we learned and what we need to know? : a systematic
literature
review
Baber, Ruturaj
;
Sankpal, Shilpa
;
Baber, Prerana
; …
- In:
Cogent business & management
11
(
2024
)
1
,
pp. 1-26
This systematic
literature
review
aims to synthesize the academic research on consumer ethnocentrism comprehensively …
Persistent link: https://www.econbiz.de/10014526978
Saved in:
2
Digital consumer behavior : a systematic
literature
review
Efendioğlu, İbrahim Halil
- In:
Prizren social science journal
8
(
2024
)
1
,
pp. 67-80
Persistent link: https://www.econbiz.de/10014529278
Saved in:
3
Older consumers and technology : a critical systematic
literature
review
Franco, Paolo
- In:
AMS review : official publication of the Academy of …
13
(
2023
)
1/2
,
pp. 92-121
Persistent link: https://www.econbiz.de/10014327819
Saved in:
4
The application of neuromarketing tools in communication research : a comprehensive review of trends
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1737-1756
Persistent link: https://www.econbiz.de/10014338321
Saved in:
5
What motivates the purchasing of green apparel products? : a systematic review and future research agenda
Khan, Sher Jahan
;
Badghish, Saeed
;
Kaur, Puneet
; …
- In:
Business strategy and the environment
32
(
2023
)
7
,
pp. 4183-4201
Persistent link: https://www.econbiz.de/10014441583
Saved in:
6
Device-mediated customer behaviour on the internet : a systematic
literature
review
Wolf, Lukas
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2270-2304
Persistent link: https://www.econbiz.de/10014427281
Saved in:
7
Conceptualization of research themes and directions in business ecosystem strategies : a systematic
literature
review
Krome, Maximilian Julius
;
Pidun, Ulrich
- In:
Management review quarterly
73
(
2023
)
2
,
pp. 873-920
Persistent link: https://www.econbiz.de/10014383501
Saved in:
8
Trends in performance research in relation to business strategy : bibliometric analysis and text mining
Musilová, Iveta
;
Dvořák, Jiří
;
Jáský, Jaroslav
; …
- In:
Central European business review : CEBR
12
(
2023
)
3
,
pp. 143-174
Persistent link: https://www.econbiz.de/10014371695
Saved in:
9
Innovation through internationalization : a systematic review and research agenda
Du, Jian
;
Zhu, Shan
;
Li, Wen
- In:
Asia Pacific journal of management
40
(
2023
)
3
,
pp. 1217-1251
Persistent link: https://www.econbiz.de/10014391926
Saved in:
10
Marketing analytics : the bridge between customer psychology and marketing decision-making
Basu, Rituparna
;
Lim, Weng Marc
;
Kumar, Anil
;
Kumar, Satish
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2588-2611
Persistent link: https://www.econbiz.de/10014432503
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