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~subject:"Konsumentenverhalten"
~subject:"United States"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Internationale Marktsegmentierung"
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Konsumentenverhalten
United States
International market segmentation
137
Internationale Marktsegmentierung
137
Theorie
34
Theory
34
International marketing
22
Internationales Marketing
22
International market entry
20
Internationaler Markteintritt
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Welt
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17
International financial market
15
Internationaler Finanzmarkt
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Marktsegmentierung
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Cleveland, Mark
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Dahl, Bruce L.
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Mittoo, Usha R.
2
Wilson, William W.
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1
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1
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1
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1
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1
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1
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1
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1
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1
Joiner, Eric
1
Kang, Tony
1
Klarmann, Christiane
1
Lappeman, James
1
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International marketing review
4
Journal of banking & finance
2
Journal of international marketing
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Focus on agricultural economics
1
Global finance journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International business and economics research journal
1
International journal of entrepreneurship and innovation management
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International marketing ; Vol. II
1
International marketing ; Vol. IV
1
Internationaler Vertrieb : Grundlagen, Konzepte und Best Practices für Erfolg im globalen Geschäft ; [... fand am 11. März 2011 im Audimax der Nordakademie in Elmshorn die zweite "Sales Convention" unter dem Motto "Internationaler Vertrieb - Global Player oder Local Hero" statt]
1
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
1
Journal of business research : JBR
1
Journal of financial education
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international financial management and accounting
1
Journal of strategic marketing
1
Psychology & marketing
1
Review of agricultural economics : RAE
1
Review of quantitative finance and accounting
1
The new world order : internationalism, regionalism and the multinational corporations
1
Thunderbird international business review
1
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ECONIS (ZBW)
29
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1
Revisiting middle-class consumers in africa : a cross-country city-based investigation outlining implications for international marketers
Chikweche, Tendai
;
Lappeman, James
;
Egan, Paul
- In:
Journal of international marketing
29
(
2021
)
4
,
pp. 79-94
Persistent link: https://www.econbiz.de/10012660730
Saved in:
2
The trade-off between institutionally proximal and distal markets : the impact of home market pressures on firms’ export market selection
Cheng, Hsiang-Lin
;
Huang, Ming-Chang
- In:
Industrial marketing management : the international …
76
(
2019
),
pp. 98-108
Persistent link: https://www.econbiz.de/10011990740
Saved in:
3
A factor endowment approach to international market selection
Ragland, Charles B.
;
Widmier, Scott M.
;
Brouthers, …
- In:
Journal of strategic marketing
23
(
2015
)
6
,
pp. 497-511
Persistent link: https://www.econbiz.de/10011478807
Saved in:
4
Delineating foreign market potential : a tool for international market selection
Ozturk, Ayse
;
Joiner, Eric
;
Cavusgil, S. Tamer
- In:
Thunderbird international business review
57
(
2015
)
2
,
pp. 119-141
Persistent link: https://www.econbiz.de/10010509525
Saved in:
5
Internationales Konsumentenverhalten
Terlutter, Ralf
;
Dobrenova, Fanny
- In:
Internationaler Vertrieb : Grundlagen, Konzepte und …
,
(pp. 243-262)
.
2012
Persistent link: https://www.econbiz.de/10009624534
Saved in:
6
Cosmopolitan consumers as a target group for segmentation
Riefler, Petra
;
Diamantopoulos, Adamantios
;
Siguaw, Judy A.
- In:
Journal of international business studies : JIBS ; an …
43
(
2012
)
3
,
pp. 285-305
Persistent link: https://www.econbiz.de/10009531453
Saved in:
7
What is the value of luxury? : a cross-cultural consumer perspective
Hennigs, Nadine
;
Wiedmann, Klaus-Peter
;
Klarmann, Christiane
- In:
Psychology & marketing
29
(
2012
)
12
,
pp. 1018-1034
Persistent link: https://www.econbiz.de/10009691188
Saved in:
8
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
9
Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
Saved in:
10
A dynamic framework for understanding cross-national segmentation
Cannon, Hugh M.
;
Yaprak, Attila
- In:
International marketing review
28
(
2011
)
3
,
pp. 229-243
Persistent link: https://www.econbiz.de/10009242885
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