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~subject:"Preismanagement"
~subject:"Unternehmensnetzwerk"
~type_genre:"Sammelwerk"
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Search: subject_exact:"B-to-B-Markenführung"
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Preismanagement
Unternehmensnetzwerk
B-to-B-Marketing
103
Business-to-business marketing
103
Lieferantenmanagement
33
Supplier relationship management
33
Marketingmanagement
24
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21
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Kleinaltenkamp, Michael
4
Hinterhuber, Andreas
3
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Canavari, Maurizio
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Cantù, Chiara
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Cova, Bernard
1
Ellis, Nick
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Henneberg, Stephan
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Liozu, Stephan
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Paliwoda, Stanley J.
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Plinke, Wulff
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of revenue and pricing management
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The journal of business & industrial marketing
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ECONIS (ZBW)
16
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1
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10013547377
Saved in:
2
Value first then price : quantifying value in business to business markets from the perspective of both buyers and sellers
Hinterhuber, Andreas
(
ed.
);
Snelgrove, Todd C.
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011485834
Saved in:
3
Food supply networks : trust and e-business
Canavari, Maurizio
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011403821
Saved in:
4
Special section on behavioral and psychological aspects of B2B pricing
Hinterhuber, Andreas
(
contributor
)
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 4-74
Persistent link: https://www.econbiz.de/10011313570
Saved in:
5
Innovation in B2B networks
Cantù, Chiara
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011342387
Saved in:
6
Special issue: B2B service networks
Henneberg, Stephan
(
contributor
)
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 1-81
Persistent link: https://www.econbiz.de/10009734107
Saved in:
7
Special issue: Strategic B2B pricing
In:
Journal of revenue and pricing management
11
(
2012
)
1
,
pp. 4-75
Persistent link: https://www.econbiz.de/10009561193
Saved in:
8
Special issue: IMP 2011 : the impact of globalization on networks
Paliwoda, Stanley J.
(
contributor
)
-
IMP Group
- In:
Industrial marketing management : the international …
41
(
2012
)
5
,
pp. 725-848
Persistent link: https://www.econbiz.de/10009656266
Saved in:
9
Industrial networks and B2B marketing strategy
Ellis, Nick
(
contributor
);
Tadajewski, Mark
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10011290314
Saved in:
10
Special issue: B2B marketing in a Guanxi context : theoretical development and practices
Yang, Zhilin
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009160099
Saved in:
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