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Search: subject_exact:"Luxusgüter"
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USA
Luxusgüter
1,936
Luxury goods
1,933
Consumer behaviour
1,191
Konsumentenverhalten
1,191
Markenführung
676
Brand management
675
Brand image
354
Markenimage
354
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333
Markenartikel
330
Fashion
279
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278
Luxury
163
Online-Marketing
148
Internet marketing
147
Social Web
133
Social web
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China
124
Hotel industry
122
Hotellerie
122
Beziehungsmarketing
119
Relationship marketing
119
Marketingmanagement
109
Marketing management
108
Product counterfeiting
107
Produktpiraterie
107
Luxury brands
97
Emotion
90
luxury
79
Sustainability
77
Dienstleistungsqualität
74
Service quality
74
Perception
72
Wahrnehmung
72
United States
69
Bekleidungsindustrie
66
Clothing industry
66
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India
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Decker, Reinhold
2
Flynn, Leisa Reinecke
2
Goldsmith, Ronald E.
2
Löffler, Michael
2
Phau, Ian
2
Seo, Yuri
2
Wiedmann, Klaus-Peter
2
Aboulian, Lucy
1
Adams, Russell
1
Aiello, Gaetano
1
Allday, Florence
1
Allenby, Greg M.
1
Amaldoss, Wilfred
1
Ashill, Nicholas Jeremy
1
Baek, Tae Hyun
1
Baker, Thomas L.
1
Bei, Lien-ti
1
Bevolo, Marco
1
Bian, Qin
1
Boisvert, Jean
1
Brashear-Alejandro, Thomas
1
Brazell, Jeff D.
1
Buchanan-Oliver, Margo
1
Calantone, Roger J.
1
Camillo, Angelo A.
1
Carcano, Luana
1
Caruana, Albert
1
Chandon, Jean-Louis
1
Chandukala, Sandeep R.
1
Choi, Yung Kyun
1
Chu, Chia-hsien
1
Chu, Shu-chuan
1
Chuang, Shuangshii
1
Clemenz, Candice E.
1
Corbetta, Guido
1
Dietrich, Daniel
1
Donvito, Raffaele
1
Dotson, Jeffrey P.
1
Dyer, Christopher
1
Eastman, Jacqueline K.
1
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International journal of hospitality management
3
Journal of business research : JBR
3
Journal of consumer behaviour
3
Journal of marketing theory and practice
3
Psychology & marketing
3
The journal of consumer marketing
3
International journal of wine business research : IJWBR
2
Journal of international consumer marketing
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
The IUP journal of brand management : IJBRM
2
The journal of brand management : an international journal
2
Academy of Management journal : AMJ
1
Asia Pacific journal of marketing and logistics
1
Breaking new ground in theory and practice
1
Commercial activity, markets and entrepreneurs in the Middle Ages : essays in honour of Richard Britnell
1
Economic inquiry : journal of the Western Economic Association International
1
Essays in household finance
1
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
1
Handbook of research on effective marketing in contemporary globalism
1
International journal of industrial organization
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail & distribution management
1
International marketing review
1
Journal of East-West business
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of customer behaviour
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of hospitality marketing & management
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of money, credit and banking : JMCB
1
Journal of retailing and consumer services
1
Journal of revenue and pricing management
1
Kybernetik und Transformation : Regelung und Kommunikation in Organisation und Gesellschaft : wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik vom 13. bis 14. Oktober 2015 in Vallendar am Rhein
1
Luxury marketing : a challenge for theory and practice
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing : ZFP ; journal of research and management
1
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ECONIS (ZBW)
70
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41
The potential of social media for luxury brand management
Jin, Seung-A Annie
- In:
Marketing intelligence & planning
30
(
2012
)
7
,
pp. 687-699
Persistent link: https://www.econbiz.de/10009671118
Saved in:
42
Purchase intention for luxury brands : a cross cultural comparison
Bian, Qin
;
Forsythe, Sandra
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1443-1451
Persistent link: https://www.econbiz.de/10009620141
Saved in:
43
Service satisfaction with premium durables : a cross-cultural investigation
Löffler, Michael
;
Decker, Reinhold
- In:
Quantitative marketing and marketing management : …
,
(pp. 401-422)
.
2012
Persistent link: https://www.econbiz.de/10009621746
Saved in:
44
The impact of a wife's budgetary and romantic attitudes towards luxury goods on their self-purchases and purchases made for them by their husbands
Kaefer, Frederick
;
Heilman, Carrie M.
;
Ramenofsky, Samuel D.
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 297-303
Persistent link: https://www.econbiz.de/10009541356
Saved in:
45
The impact of generational cohorts on status consumption : an exploratory look at generational cohort and demographics on status consumption
Eastman, Jacqueline K.
;
Liu, Jun
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 93-102
Persistent link: https://www.econbiz.de/10009541766
Saved in:
46
Effective communication styles for the customer-oriented service employee : inducing dedicational behaviors in luxury restaurant patrons
Kang, Juhee
;
Hyun, Sunghyup Sean
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 772-785
Persistent link: https://www.econbiz.de/10009544308
Saved in:
47
Status and nonstatus consumers' attitudes toward foreign and domestic luxury brands of underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009545352
Saved in:
48
The influence of value perceptions on luxury purchase intentions in developed and emerging markets
Shukla, Paurav
- In:
International marketing review
29
(
2012
)
6
,
pp. 575-596
Persistent link: https://www.econbiz.de/10009678959
Saved in:
49
How up-, cross-, and downgrading substantiate segment-specific price responsiveness and purchasing motives : the case of premium durables
Löffler, Michael
;
Decker, Reinhold
- In:
Journal of customer behaviour
10
(
2011
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10009577351
Saved in:
50
Why luxury firms are often family firms? : family identity, symbolic capital and value creation in luxury-related industries
Carcano, Luana
;
Corbetta, Guido
;
Minichilli, Alessandro
- In:
Universia business review : revista trimestral de …
32
(
2011
),
pp. 40-52
Persistent link: https://www.econbiz.de/10009489161
Saved in:
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