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~subject:"Supplier relationship management"
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Supplier relationship management
Relationship marketing
12
Beziehungsmarketing
11
Key account management
10
Key-Account-Management
10
Customer value
7
Kundenwert
7
Lieferantenmanagement
6
Erfolgsfaktor
5
Selling
5
Verkauf
5
Marketing management
4
Marketingmanagement
4
Success factor
4
Customer lifetime value
3
Kundenmanagement
3
Marketing
3
Salespeople
3
Strategic management
3
Strategisches Management
3
Verkaufspersonal
3
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer management
2
Fair trade
2
Fairer Handel
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Großbritannien
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Heuristics
2
Market research
2
Marktforschung
2
Organisatorischer Wandel
2
Organizational change
2
Performance measurement
2
Performance-Messung
2
Relationship management
2
Retail banking
2
Sales management
2
Social capital
2
Sozialkapital
2
Strategic account management
2
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English
6
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Ryals, Lynette J.
5
Davies, Iain A.
3
Humphries, Andrew S.
1
Marcos-Cuevas, Javier
1
Nätti, Satu
1
Palo, Teea
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Ryals, Lynette
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Industrial marketing management : the international journal for industrial and high-tech firms
3
The international journal of logistics management
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
6
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1
Implementing key account management : intraorganizational practices and associated dilemmas
Marcos-Cuevas, Javier
;
Nätti, Satu
;
Palo, Teea
;
Ryals, …
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1216-1224
Persistent link: https://www.econbiz.de/10010439573
Saved in:
2
The effectiveness of key account management practices
Davies, Iain A.
;
Ryals, Lynette J.
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1182-1194
Persistent link: https://www.econbiz.de/10010439580
Saved in:
3
Attitudes and behaviours of key account managers : are they really any different to senior sales professionals?
Davies, Iain A.
;
Ryals, Lynette J.
- In:
Industrial marketing management : the international …
42
(
2013
)
6
,
pp. 919-931
Persistent link: https://www.econbiz.de/10010211249
Saved in:
4
Where's the strategic intent in key account relationships?
Ryals, Lynette J.
;
Davies, Iain A.
- In:
The journal of business & industrial marketing
28
(
2013
)
2
,
pp. 111-124
Persistent link: https://www.econbiz.de/10009723082
Saved in:
5
Efficiency versus value maximisation in co-manufacturing relationships
Ryals, Lynette J.
;
Humphries, Andrew S.
- In:
The international journal of logistics management
21
(
2010
)
2
,
pp. 309-330
Persistent link: https://www.econbiz.de/10008657787
Saved in:
6
Managing customers profitably
Ryals, Lynette
-
2008
Persistent link: https://www.econbiz.de/10003744559
Saved in:
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