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~subject:"Marketing"
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Search: isPartOf:"THE DRYDEN PRESS SERIES IN MARKETING"
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Marketing
Internationales Marketing
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Marktforschung
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1
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Bateson, John E. G.
3
Hoffman, Kenneth Douglas
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Boone, Louis E.
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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1
Managing services marketing : text and readings
Bateson, John E. G.
;
Hoffman, Kenneth Douglas
-
1999
-
4. ed.
Persistent link: https://www.econbiz.de/10004005281
Saved in:
2
Essentials of services marketing
Hoffman, Kenneth Douglas
;
Bateson, John E. G.
-
1997
Persistent link: https://www.econbiz.de/10004327846
Saved in:
3
Promotion management and marketing communications
Shimp, Terence A.
-
1990
-
2. ed.
Persistent link: https://www.econbiz.de/10004090458
Saved in:
4
Managing services marketing : text and readings
Bateson, John E. G.
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10004081759
Saved in:
5
MARKETING RESEARCH : METHODOLOGICAL FOUNDATIONS
Churchill, Gilbert A.
-
1983
-
3. ED.
Persistent link: https://www.econbiz.de/10004050710
Saved in:
6
Marketing : principles & strategy
Assael, Henry
-
2. ed.
Persistent link: https://www.econbiz.de/10004191520
Saved in:
7
Contemporary marketing
Boone, Louis E.
(
contributor
); …
Persistent link: https://www.econbiz.de/10004059891
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