Fujimoto, Kayo; Valente, Thomas W. - In: Social Science & Medicine 74 (2012) 12, pp. 1952-1960
This study investigates two contagion mechanisms of peer influence based on direct communication (cohesion) versus comparison through peers who occupy similar network positions (structural equivalence) in the context of adolescents' drinking alcohol and smoking. To date, the two contagion...