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~person:"Manrai, Ajay K."
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International marketing
16
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Manrai, Ajay K.
Meffert, Heribert
47
Czinkota, Michael R.
31
Franses, Philip Hans
29
Kotabe, Masaaki
29
Tietz, Bruno
28
Douglas, Susan P.
27
Cavusgil, S. Tamer
25
Meissner, Hans Günther
24
Samiee, Saeed
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Zentes, Joachim
24
Diamantopoulos, Adamantios
23
Kaynak, Erdener
23
Ronkainen, Ilkka A.
23
Backhaus, Klaus
22
Kotler, Philip
22
Keegan, Warren J.
21
Ghauri, Pervez N.
19
Sander, Matthias
19
Berndt, Ralph
18
Griffith, David A.
18
Jain, Subhash C.
18
Sheth, Jagdish N.
18
Swoboda, Bernhard
18
Craig, C. S.
16
Fantapié Altobelli, Claudia
16
Legerstee, Rianne
16
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16
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Wagner, Joachim
16
Zou, Shaoming
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Katsikeas, Constantine S.
15
Leonidou, Leonidas C.
15
Solberg, Carl Arthur
15
Sousa, Carlos M. P.
15
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14
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Journal of global marketing
11
Journal of international consumer marketing
2
Analyzing the cultural diversity of consumers in the global marketplace
1
International business review : the official journal of the European International Business Academy
1
International journal of business and economics
1
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ECONIS (ZBW)
16
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1
New perspectives in international marketing research : editorial
Manrai, Ajay K.
- In:
Journal of global marketing
33
(
2020
)
2
,
pp. 67-68
Persistent link: https://www.econbiz.de/10012260067
Saved in:
2
Influence of country and company characteristics on international business decisions : a review, conceptual model, and propositions
Kotler, Philip
;
Manrai, Lalita A.
;
Lascu, Dana-Nicoleta
; …
- In:
International business review : the official journal of …
28
(
2019
)
3
,
pp. 482-498
Persistent link: https://www.econbiz.de/10012017609
Saved in:
3
New empirical and theoretical research perspectives in global marketing : editorial
Manrai, Ajay K.
- In:
Journal of global marketing
32
(
2019
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10012201002
Saved in:
4
Determinants and effects of cultural context : a review, conceptual model, and propositions
Manrai, Lalita A.
;
Manrai, Ajay K.
;
Lascu, Dana
; …
- In:
Journal of global marketing
32
(
2019
)
2
,
pp. 67-82
Persistent link: https://www.econbiz.de/10012201010
Saved in:
5
New research on designing elements of an international marketing mix : editorial
Manrai, Ajay K.
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 137-138
Persistent link: https://www.econbiz.de/10012201017
Saved in:
6
New research on cross-cultural and cross-national comparisons in advertising and consumer behavior
Manrai, Ajay K.
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011963047
Saved in:
7
Role of gender in global marketing
Manrai, Ajay K.
- In:
Journal of global marketing
30
(
2017
)
3
,
pp. 111-113
Persistent link: https://www.econbiz.de/10011779411
Saved in:
8
New research on designing strategies for global marketing
Manrai, Ajay K.
- In:
Journal of global marketing
30
(
2017
)
4
,
pp. 207-209
Persistent link: https://www.econbiz.de/10011779450
Saved in:
9
International and interdisciplinary perspectives in cross-national and cross-regional research
Manrai, Ajay K.
- In:
Journal of global marketing
29
(
2016
)
1/5
,
pp. 1-2
Persistent link: https://www.econbiz.de/10011653847
Saved in:
10
Exciting and new perspectives in cross-cultural and cross-national research in marketing
Manrai, Ajay K.
- In:
Journal of global marketing
29
(
2016
)
1/5
,
pp. 55-56
Persistent link: https://www.econbiz.de/10011654051
Saved in:
1
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