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~isPartOf:"Journal of marketing"
~isPartOf:"Reihe: Management-Know-how / M : praxisnah und aktuell"
~isPartOf:"International journal of logistics : research and applications"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Success factor"
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Success factor
B-to-B-Marketing
48
Business-to-business marketing
48
Lieferantenmanagement
15
Supplier relationship management
15
Beziehungsmarketing
12
Relationship marketing
12
Salespeople
12
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12
Business-to-Business-Marketing
11
business-to-business marketing
9
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Theory
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sales management
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Journal of marketing
Reihe: Management-Know-how / M : praxisnah und aktuell
International journal of logistics : research and applications
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
Industrial marketing management : the international journal for industrial and high-tech firms
9
SpringerLink / Bücher
7
The journal of business & industrial marketing
5
Journal of business research : JBR
3
Journal of strategic marketing
3
Advances in business strategy and competitive advantage (ABSCA) book series
2
Gabler Edition Wissenschaft
2
Gabler Research
2
Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
2
Journal of business-to-business marketing
2
Marketing intelligence & planning
2
Marketing-Management
2
essentials
2
Australasian marketing journal
1
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
Betriebswirtschaftslehre für Technologie und Innovation
1
Business Guides on the Go
1
Business horizons
1
Business-to-Business-Marketing
1
Customer Experience : Forum Dienstleistungsmanagement
1
DUV / Wirtschaftswissenschaft
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
EBS-Forschung : Schriftenreihe der European Business School, Schloß Reichartshausen
1
Entwicklungen des Investitionsgütermarketing
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler Edition Wissenschaft / Business-to-business-Marketing
1
Gabler Research / Markt- und Unternehmensentwicklung
1
Gabler research
1
Gabler-Edition Wissenschaft
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Galileo business
1
Global business and organizational excellence : a review of research & best practices
1
Hamburger Schriften zur Marketingforschung
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
IEWS-Schriftenreihe
1
Innovatives Industriegütermarketing
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ECONIS (ZBW)
6
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1
Critical success criteria for B2B e-commerce systems in Chinese medical supply chain
Wang, Chengbo
;
Mao, Zhaofang
;
Johansen, John
;
Luxhøj, …
- In:
International journal of logistics : research and …
19
(
2016
)
2
,
pp. 105-124
Persistent link: https://www.econbiz.de/10011487792
Saved in:
2
Diffusionsbeschleunigung in Industriegütermärkten : die Wirkung der Sales Force Adoption auf die Adoption des Kunden
Nowack, Christian
-
2016
Persistent link: https://www.econbiz.de/10011517862
Saved in:
3
Hybrid offerings : how manufacturing firms combine goods and services successfully
Ulaga, Wolfgang
;
Reinartz, Werner J.
- In:
Journal of marketing
75
(
2011
)
6
,
pp. 5-23
Persistent link: https://www.econbiz.de/10009384694
Saved in:
4
Governance mechanisms in business-to-business electronic markets
Grewal, Rajdeep
;
Chakravarty, Anindita
;
Saini, Amit
- In:
Journal of marketing
74
(
2010
)
4
,
pp. 45-62
Persistent link: https://www.econbiz.de/10008826531
Saved in:
5
Internationale Interaktionsprozesse im Industriegütermarketing
Theile, Gregory
-
2004
Persistent link: https://www.econbiz.de/10002259675
Saved in:
6
Der erfolgreiche Weg zum Systemanbieter : strategische Neuausrichtung von Industriegüterunternehmen
Homburg, Christian
;
Kühlborn, Sven
-
2003
Persistent link: https://www.econbiz.de/10013430046
Saved in:
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