Esmaeilpour, Majid; Sayadi, Amrollah; Mirzaei, Mahnaz - In: International Journal of Business and Economic Sciences … 10 (2017) 3, pp. 7-17
Purpose: The objective of this study was to investigate the impact of service quality dimensions on brand reputation … on brand trust and brand reputation. Research limitations/implications: - The population of the research was limited to … impact of service quality dimensions and the level of impact of each dimension on brand reputation and trust, in order to …