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~isPartOf:"Journal of travel and tourism marketing"
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Brand image
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customer-based brand equity
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perceived value
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Journal of travel and tourism marketing
Journal of business research : JBR
59
The journal of product & brand management
40
The journal of brand management : an international journal
35
Journal of retailing and consumer services
27
SpringerLink / Bücher
20
Symphonya. Emerging Issues in Management
19
European journal of marketing : EJM
16
International journal of hospitality management
15
Journal of Business Research
15
Marketing intelligence & planning
15
Cogent business & management
14
Journal of marketing
11
Journal of promotion management : innovations in planning and applied research
11
Tourism management : research, policies, practice
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of marketing communications
10
Journal of strategic marketing
10
Antecedents and outcomes of employee-based brand equity
9
Asia Pacific journal of marketing and logistics
9
Journal of the Academy of Marketing Science
9
Marketing Science
9
Economics Papers from University Paris Dauphine
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
International marketing review
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Cogent Business & Management
7
International journal of consumer studies
7
Journal of business ethics : JOBE
7
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
7
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
The service industries journal
7
Global business review
6
International journal of internet marketing and advertising : IJIMA
6
International journal of market research
6
International journal of sports marketing & sponsorship
6
Journal of Asian finance, economics and business : JAFEB
6
Journal of Business Ethics
6
Journal of air transport management
6
Journal of hospitality marketing & management
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Journal of marketing for higher education
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1
Investigation into the festival brand co-creation mechanism : extended application of the customer-based
brand
equity
model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
2
The moderating effects of three reference groups on Asian pleasure travelers’ destination value
Kim, Miyoung
;
Qu, Hailin
- In:
Journal of travel and tourism marketing
34
(
2017
)
7
,
pp. 892-904
Persistent link: https://www.econbiz.de/10011757728
Saved in:
3
The relationships among
brand
equity
, culinary attraction, and foreign tourist satisfaction
Liu, Chih-Hsing Sam
- In:
Journal of travel and tourism marketing
33
(
2016
)
7/9
,
pp. 1143-1161
Persistent link: https://www.econbiz.de/10011627479
Saved in:
4
How customer experience affects the customer-based
brand
equity
for tourism destinations
Yang, Yan
;
Liu, Xiaoming
;
Li, Jun
- In:
Journal of travel and tourism marketing
32
(
2015
),
pp. 97-113
Persistent link: https://www.econbiz.de/10011416156
Saved in:
5
A study of the key strategic drivers of the use of the world heritage site designation as a destination brand
Ryan, Jason
;
Silvanto, Sari
- In:
Journal of travel and tourism marketing
31
(
2014
)
3/4
,
pp. 327-343
Persistent link: https://www.econbiz.de/10010395970
Saved in:
6
Measuring customer-based casino
brand
equity
and its consequences
Tsai, Henry
;
Lo, Ada
;
Cheung, Catherine
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 806-824
Persistent link: https://www.econbiz.de/10010246262
Saved in:
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