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~subject:"Verkauf"
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Verkauf
Business-to-business marketing
3,534
B-to-B-Marketing
3,474
Lieferantenmanagement
1,619
Supplier relationship management
1,619
Relationship marketing
862
Beziehungsmarketing
791
Business-to-Business-Marketing
624
Marketingmanagement
472
Marketing management
465
Electronic Commerce
455
E-commerce
394
Deutschland
364
Germany
357
Theory
342
Theorie
340
Business‐to‐business marketing
315
Selling
287
Brand management
281
Markenführung
276
Salespeople
271
Verkaufspersonal
270
Marketing
258
Consumer behaviour
227
Konsumentenverhalten
219
Business network
202
Unternehmensnetzwerk
202
Social Web
196
Social web
196
Customer satisfaction
191
B2B
187
Online-Marketing
180
Value creation
175
Betriebliche Wertschöpfung
173
Internet marketing
169
Kundenzufriedenheit
167
Innovation
165
Bundling strategy
161
Leistungsbündel
161
Supply chain
154
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32
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224
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217
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9
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7
Book section
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Ratgeber
7
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2
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2
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2
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2
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English
261
German
31
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Svensson, Göran
12
Terho, Harri
9
Rangarajan, Deva
7
Rodríguez, Rocío
7
Adamson, Brent
6
Agnihotri, Raj
6
Høgevold, Nils M.
6
Keränen, Joona
6
Parvinen, Petri
6
Schmitz, Christian
6
Høgevold, Nils
5
Johnson, Jeff S.
5
Otero-Neira, Carmen
5
Pullins, Ellen
5
Sharma, Arun
5
Alavi, Sascha
4
Borgh, Michel van der
4
Corsaro, Daniela
4
Dingus, Rebecca
4
Friend, Scott B.
4
Grewal, Rajdeep
4
Koponen, Jonna
4
Lippold, Dirk
4
Maggioni, Isabella
4
Martin, Jennifer S.
4
Rodriguez, Michael
4
Salonen, Anna
4
Sridhar, Shrihari
4
Andersson, Per
3
Bush, Alan J.
3
Dixon, Matthew
3
Echchakoui, Saïd
3
Geiger, Ingmar
3
Habel, Johannes
3
Heinrich, Stephan
3
Homburg, Christian
3
Itani, Omar S.
3
Julkunen, Saara
3
Kassemeier, Roland
3
Kleinaltenkamp, Michael
3
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Springer Fachmedien Wiesbaden
2
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
American Marketing Association
1
Infoteam Sales Process Consulting <Kloten>
1
Institute of Marketing. Industrial Market Research, Ltd.
1
Universität Mannheim
1
Verlag Dr. Kovač
1
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Industrial marketing management : the international journal for industrial and high-tech firms
59
The journal of business & industrial marketing
20
Journal of business research : JBR
15
Journal of business-to-business marketing
12
Journal of personal selling & sales management : JPSSM
11
Journal of the Academy of Marketing Science
8
Journal of marketing
6
The journal of personal selling & sales management : JPSSM
6
SpringerLink / Bücher
5
Harvard business review : HBR
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Business horizons
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
essentials
3
Asia Pacific journal of marketing and logistics
2
Business Guides on the Go
2
European business review
2
European journal of marketing
2
European research on management and business economics
2
Harvard-Business-Manager : das Wissen der Besten
2
International business review : the official journal of the European International Business Academy
2
International journal of logistics : research and applications
2
Italian journal of marketing : ITJM
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
Journal of research in marketing and entrepreneurship : JRME
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Lehrbuch
2
Naše gospodarstvo : NG
2
Springer eBook Collection
2
Springer eBook Collection / Business and Economics
2
Springer eBooks / Business and Economics
2
A Productivity Press book
1
Australasian marketing journal
1
Berichte aus der Betriebswirtschaft
1
Cogent business & management
1
De Gruyter eBook-Paket Wirtschaftswissenschaften
1
Essentials
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Fertigungstechnik - Erlangen
1
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ECONIS (ZBW)
289
USB Cologne (EcoSocSci)
2
Showing
1
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10
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291
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date (oldest first)
1
Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna
;
Metsola, Jaakko
;
Salin, Lotta
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
Saved in:
2
Developing a digital maturity model for the sales processes of industrial projects
Voß, Marleen
;
Jaspert, David
;
Ahlfeld, Christian
; …
- In:
Journal of personal selling & sales management : JPSSM
44
(
2024
)
1
,
pp. 7-28
Persistent link: https://www.econbiz.de/10014515160
Saved in:
3
business-to-business
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
4
Leveraging B2B field service technicians as a "second sales force" : how service situations affect selling activity and success
Berkmann, Manuel
;
Eisenbeiß, Maik
;
Reinartz, Werner J.
; …
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
3
,
pp. 736-761
Persistent link: https://www.econbiz.de/10015047946
Saved in:
5
Toward a contextualized understanding of inside sales : the role of sales development in effective lead funnel management
Terho, Harri
;
Salonen, Anna
;
Yrjänen, Meri
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 337-352
Persistent link: https://www.econbiz.de/10013539269
Saved in:
6
Collaborative B2B sales partnerships in supply chains : an integrative framework of social and action alignment
Svensson, Göran
;
Ferro-Soto, Carlos
;
Padin, Carmen
; …
- In:
European research on management and business economics
29
(
2023
)
3
,
pp. 1-9
In
business-to-business
(B2B) contexts, sales organizations require both long-term and stable partnerships to …
Persistent link: https://www.econbiz.de/10014480049
Saved in:
7
Benefits, discounts, features, and value as communication foci in selling : exploring concepts, drivers, and outcomes
Klarmann, Martin
;
Wouters, Marc
- In:
Journal of personal selling & sales management : JPSSM
43
(
2023
)
1
,
pp. 46-64
Persistent link: https://www.econbiz.de/10014293059
Saved in:
8
Exploring opportunism, conflict, noneconomic satisfaction and economic satisfaction in a B2B context : a buyer and seller perspective
Jyh-Liang, Guan
;
Lee, Tzong-ru
;
Roberts-Lombard, Mornay
; …
- In:
South African journal of business management
53
(
2022
)
1
,
pp. 1-12
relationship marketing in
business-to-business
relationships from both a purchaser's and a seller's perspective to establish …
Persistent link: https://www.econbiz.de/10013348508
Saved in:
9
Antecedents of salesperson performance in information service industry : the role of guanxi, adaptive selling behaviors and customer orientation
Thi-Thuy-Linh Nguyen
;
Xuan-Quynh Hoang
;
Pham Thi Lien
; …
- In:
Cogent business & management
9
(
2022
)
1
,
pp. 1-19
be presented. In the
business-to-business
(B2B) context, salespeople are the critical link between a company and its …
Persistent link: https://www.econbiz.de/10014425793
Saved in:
10
Relationship marketing and the B2B sales force, effects of Big Five personality traits
Canales-Ronda, Pedro
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
2
,
pp. 76-93
Persistent link: https://www.econbiz.de/10014567150
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