Gontur, Silas; Gadi, Paul Dung; Bagobiri, Esther - In: Journal of economics & management 44 (2022) 1, pp. 266-285
customer loyalty and the moderating effect of positive word-of-mouth on this relationship in the hospitality sector, in North … SmartPLS 3.3.7 was employed to examine relations between service quality, customer loyalty, and positive word-of-moth. Findings … - The current study confirmed that service quality had a significant positive relationship with customer loyalty and …