//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Health marketing quarterly"
~subject:"Social Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Health care"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Social Marketing
Gesundheitsversorgung
69
Health care
69
Gesundheitswesen
38
Health care system
38
Gesundheitsvorsorge
36
Preventive care
36
Consumer behaviour
32
Konsumentenverhalten
32
Dienstleistungsqualität
31
Service quality
31
Hospital
28
Krankenhaus
28
USA
27
United States
27
Patienten
21
Patients
21
Gesundheit
17
Health
17
Customer satisfaction
16
Kundenzufriedenheit
16
Social marketing
13
Advertising effects
10
Gesundheitspolitik
10
Health policy
10
Werbewirkung
10
Arzneimittel
9
Beziehungsmarketing
9
Gesundheitsmarketing
9
Health care marketing
9
Pharmaceuticals
9
Physicians
9
Relationship marketing
9
Social Web
9
Social web
9
Ärzte
9
Coronavirus
8
patient satisfaction
8
social media
8
Gesundheitskosten
7
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
13
Type of publication (narrower categories)
All
Article in journal
13
Aufsatz in Zeitschrift
13
Language
All
English
13
Author
All
Agarwal, Ritu
1
Behnampour, Meysam
1
Braimah, Mahama
1
Burn, Lara
1
Casais, Beatriz
1
Crowley, Kenyon
1
Davis, Kevin C.
1
Dooley, Jennifer Allyson
1
Dugas, Michelle
1
Fraze, Jami
1
Gao, Guodong
1
Ghaffarian Shirazi, Hamidreza
1
Goetz, Joshua
1
Hassanzadeh, Rostam
1
Igumbor, Kem
1
Iverson, Don
1
Jones, Sandra C.
1
Kariminejad, Zohreh
1
Knibb, Jana N.
1
Mackert, Michael
1
Naderi, Hooshang
1
Njapha, Duduzile
1
Otuo, Priscilla Ntriwaa
1
Piper, Jeanna
1
Pounds, Lea
1
Proença, João F.
1
Rupert, Doug
1
Shams, Mohsen
1
Shen, Fuyuan
1
Struthers, Amy
1
Taylor, Kimberly A.
1
Tweneboah-Koduah, Ernest Yaw
1
Uhrig, Jennifer D.
1
Vafeiadis, Michail
1
Veronese, Fulvia
1
Wang, Ming
1
West, Jean Jaymes
1
Wirtz, John G.
1
more ...
less ...
Published in...
All
Health marketing quarterly
Social marketing for public health : global trends and success stories
13
Journal of advertising : official publication of the American Academy of Advertising
7
Journal of business research : JBR
5
Journal of nonprofit & public sector marketing
4
Journal of social marketing : JSOCM
4
Psychology & marketing
4
European journal of marketing : EJM
3
Faculty & research / Insead : working paper series
3
International review on public and non-profit marketing
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of marketing management : MM
3
Stakeholder involvement in social marketing : challenges and approaches to engagement
3
Contemporary issues in social marketing
2
Food policy : economics planning and politics of food and agriculture
2
International journal of advertising : the review of marketing communications
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Nudging health : health law and behavioral economics
2
Policy research working paper : WPS
2
SpringerLink / Bücher
2
The Sage library in marketing
2
The marketing review
2
World Bank Policy Research Working Paper
2
Applied economics
1
Asian journal of management cases
1
Australian journal of management
1
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
1
Computational & mathematical organization theory
1
Discussion paper
1
Edition ALSO
1
Enhancing knowledge development in marketing ; Vol. 21
1
Experimental economics : a journal of the Economic Science Association
1
Gesundheitsökonomie & Qualitätsmanagement : Klinik und Praxis, Wirtschaft und Politik ; offizielles Organ des Bundesverbandes Managed Care e.V. ; offizielles Organ der Deutschen Gesellschaft für Gesundheitsökonomie e.V.
1
Health economics
1
Health, Nutrition and Population (HNP) Discussion Paper Series
1
Health, Nutrition and Population (HNP) Knowledge Briefs
1
Inside marketing : practices, ideologies, devices
1
International journal of globalisation and small business : IJGSB
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of marketing : IJM ; formerly Der Markt
1
more ...
less ...
Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The case for workforce development in social marketing
Pounds, Lea
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 321-326
Persistent link: https://www.econbiz.de/10011628485
Saved in:
2
Effects of narratives, frames, and involvement on health message effectiveness
Vafeiadis, Michail
;
Shen, Fuyuan
- In:
Health marketing quarterly
39
(
2022
)
3
,
pp. 213-229
Persistent link: https://www.econbiz.de/10013417444
Saved in:
3
Using social marketing to persuade Iranians to donate blood
Behnampour, Meysam
;
Shams, Mohsen
;
Hassanzadeh, Rostam
; …
- In:
Health marketing quarterly
39
(
2022
)
2
,
pp. 109-118
Persistent link: https://www.econbiz.de/10013357020
Saved in:
4
Market segmentation of South African adolescent girls and young women to inform HIV prevention product marketing strategy : a mixed methods study
Crowley, Kenyon
;
Dugas, Michelle
;
Gao, Guodong
;
Burn, Lara
- In:
Health marketing quarterly
39
(
2022
)
2
,
pp. 159-172
Persistent link: https://www.econbiz.de/10013357086
Saved in:
5
Does it matter who's at risk? : testing message framing and narrative as moderators of the effects of self-referencing in obesity prevention messages targeting Hispanic adults livi...
Wirtz, John G.
- In:
Health marketing quarterly
37
(
2020
)
1
,
pp. 22-40
Persistent link: https://www.econbiz.de/10012200168
Saved in:
6
Don't give US pink ribbons and skinny girls : breast cancer survivors' evaluations of cancer advertising
Taylor, Kimberly A.
;
Knibb, Jana N.
- In:
Health marketing quarterly
36
(
2019
)
3
,
pp. 186-202
Persistent link: https://www.econbiz.de/10012200139
Saved in:
7
Health buzz at school : evaluations of a statewide teen health campaign
Wang, Ming
;
Struthers, Amy
- In:
Health marketing quarterly
35
(
2018
)
2
,
pp. 151-166
Persistent link: https://www.econbiz.de/10011979348
Saved in:
8
Using Web 2.0 for health promotion and social marketing efforts : lessons learned from Web 2.0 experts
Dooley, Jennifer Allyson
;
Jones, Sandra C.
;
Iverson, Don
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 178-196
Persistent link: https://www.econbiz.de/10010398944
Saved in:
9
Doing more harm than good : negative health effects of intimate-partner violence campaigns
West, Jean Jaymes
- In:
Health marketing quarterly
30
(
2013
)
3
,
pp. 195-205
Persistent link: https://www.econbiz.de/10010196481
Saved in:
10
Behavioral change communications on malaria prevention in Ghana
Tweneboah-Koduah, Ernest Yaw
;
Braimah, Mahama
;
Otuo, …
- In:
Health marketing quarterly
29
(
2012
)
2
,
pp. 130-145
Persistent link: https://www.econbiz.de/10009572289
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->