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Search: subject:"Kundenbindung"
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Satisfaction
Kundenbindung
1,782
Customer retention
868
Beziehungsmarketing
759
Relationship marketing
754
Consumer behaviour
434
Konsumentenverhalten
434
Kundenzufriedenheit
351
Customer satisfaction
336
Deutschland
284
Germany
258
Kundenmanagement
183
Marketing
172
Service quality
144
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143
Theorie
141
Theory
141
Beziehungsmanagement
138
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135
Markenführung
135
Customer loyalty
125
Verbraucherzufriedenheit
100
Marketingmanagement
83
Social Web
83
Social web
83
Markenimage
79
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78
Electronic Commerce
78
Online-Marketing
75
Unternehmen
75
customer loyalty
75
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72
Bank
71
Internet marketing
69
Markenartikel
68
Kundenservice
67
Customer service
66
Markentreue
66
Markenpolitik
65
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64
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64
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16
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Aksoy, Lerzan
2
Buoye, Alexander
2
Keiningham, Timothy
2
Pérez, Andrea
2
Rodríguez del Bosque, Ignacio A.
2
Arora, Mehak
1
Ashkani, Mahdi
1
Asiati, Diah Isnaini
1
Bock, Dora
1
Cronin, J. J.
1
Fraering, Martin
1
Gremler, Dwayne D.
1
Ha, Hong Youl
1
Hajiheydari, Nastaran
1
Haverila, Kai
1
Haverila, Matti J.
1
Hebborn, Heike
1
Hofmann, Verena
1
Larivière, Bart
1
Maskan, Babak Hazaveh Hesar
1
Mauthe, Oliver
1
McLaughlin, Caitlin
1
Meleddu, Marta
1
Minor, Michael
1
Mittal, Banwari
1
Paci, Raffaele
1
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1
Saini, Shivani
1
Sauer, Nicola E.
1
Singh, Jagwinder
1
Sitinjak, Tony
1
Smith, Jeffery S.
1
Son, Hee-young
1
Tiwari, Pankaj
1
Torkzadeh, Samaneh
1
Umar, Husein
1
Wanisch, Anna Teresa
1
Wibowo
1
Wiliams, Luke
1
Williams, Luke
1
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The journal of services marketing
3
Benchmarking : an international journal
1
Business and Economic Research : BER
1
European journal of marketing
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of marketing analytics : JMA
1
Journal of modelling in management
1
Journal of retailing
1
Journal of retailing and consumer services
1
Managing service quality : MSQ ; an international journal
1
Marketing : ZFP ; journal of research and management
1
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
17
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1
Effect of innovation practices of banks on customer loyalty : an SEM-ANN approach
Tiwari, Pankaj
- In:
Benchmarking : an international journal
30
(
2023
)
10
,
pp. 4536-4568
Persistent link: https://www.econbiz.de/10014502549
Saved in:
2
The influence of the number of brand community memberships on customer centric measures
Haverila, Matti J.
;
Haverila, Kai
;
McLaughlin, Caitlin
; …
- In:
Journal of marketing analytics : JMA
11
(
2023
)
1
,
pp. 5-20
Persistent link: https://www.econbiz.de/10014250024
Saved in:
3
Effects of COVID-19 on well-being and customer loyalty : a life event perspective
Sauer, Nicola E.
;
Hofmann, Verena
;
Hebborn, Heike
; …
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
2
,
pp. 35-48
Persistent link: https://www.econbiz.de/10014306384
Saved in:
4
From customer readiness to customer retention : the mediating role of customer psychological and behavioral engagement
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
; …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1799-1829
Persistent link: https://www.econbiz.de/10013352641
Saved in:
5
The effects of service quality, image and trust on satisfaction and its impact on Syari’ah Bank customer loyalty in Palembang
Asiati, Diah Isnaini
;
Wibowo
;
Umar, Husein
;
Sitinjak, Tony
- In:
Business and Economic Research : BER
9
(
2019
)
1
,
pp. 295-316
Persistent link: https://www.econbiz.de/10012030418
Saved in:
6
The practitioners' path to customer loyalty : memorable experiences or frictionless experiences?
Williams, Luke
;
Buoye, Alexander
;
Keiningham, Timothy
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305912
Saved in:
7
Creating ultimate customer loyalty through loyalty conviction and customer-company identification
Wolter, Jeremy S.
;
Bock, Dora
;
Smith, Jeffery S.
; …
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 458-476
Persistent link: https://www.econbiz.de/10011790705
Saved in:
8
Factors affecting loyalty of mobile social networks' users
Hajiheydari, Nastaran
;
Maskan, Babak Hazaveh Hesar
; …
- In:
International journal of e-business research : an …
13
(
2017
)
1
,
pp. 66-81
Persistent link: https://www.econbiz.de/10011654740
Saved in:
9
Importance of CEM in CRM-CL framework
Singh, Jagwinder
;
Saini, Shivani
- In:
Journal of modelling in management
11
(
2016
)
1
,
pp. 91-115
Persistent link: https://www.econbiz.de/10011479509
Saved in:
10
Retrospective: why do customers switch? : the dynamics of satisfaction versus loyalty
Mittal, Banwari
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 569-575
Persistent link: https://www.econbiz.de/10011634990
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