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Search: subject:"Kundenmanagement"
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Subject
All
Relationship marketing
24,753
Beziehungsmarketing
24,752
Konsumentenverhalten
8,561
Consumer behaviour
8,560
Kundenzufriedenheit
5,231
Customer satisfaction
5,230
Dienstleistungsqualität
3,780
Service quality
3,780
Kundenmanagement
2,548
Brand management
2,470
Markenführung
2,470
Deutschland
2,336
Germany
2,288
Theory
2,236
Theorie
2,234
Lieferantenmanagement
2,153
Supplier relationship management
2,153
Social Web
1,968
Social web
1,968
Marketingmanagement
1,856
Marketing management
1,828
Markenimage
1,811
Brand image
1,808
Electronic Commerce
1,736
E-commerce
1,599
Online-Marketing
1,529
Internet marketing
1,500
Kundenwert
1,493
Customer value
1,426
Customer integration
1,403
Kundenintegration
1,403
Vertrauen
1,337
Confidence
1,322
Einzelhandel
1,306
Retail trade
1,288
Brand
1,228
Markenartikel
1,215
Online retailing
1,192
Online-Handel
1,192
Customer service
1,127
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All
Undetermined
8,329
Free
3,270
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Article
18,029
Book / Working Paper
8,411
Journal
37
Other
1
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All
Article in journal
14,577
Aufsatz in Zeitschrift
14,577
Aufsatz im Buch
3,340
Book section
3,340
Hochschulschrift
1,557
Thesis
1,240
Graue Literatur
1,054
Non-commercial literature
1,054
Arbeitspapier
654
Working Paper
654
Collection of articles of several authors
589
Sammelwerk
589
Case study
459
Fallstudie
459
Aufsatzsammlung
416
Ratgeber
258
Guidebook
239
Dissertation u.a. Prüfungsschriften
170
Bibliografie enthalten
163
Bibliography included
163
Lehrbuch
159
Textbook
141
Conference paper
132
Konferenzbeitrag
132
Konferenzschrift
117
Handbook
108
Handbuch
108
Conference proceedings
72
Collection of articles written by one author
58
Sammlung
58
Reprint
47
Glossar enthalten
26
Glossary included
26
Interview
25
Bibliographie
24
Festschrift
24
Bibliografie
20
Fallstudiensammlung
20
Systematic review
19
Übersichtsarbeit
19
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English
20,247
German
6,089
Undetermined
139
French
28
Polish
15
Italian
12
Czech
6
Multiple languages
4
Spanish
4
Swedish
4
Dutch
3
Romanian
3
Danish
1
Russian
1
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Author
All
Bruhn, Manfred
124
Homburg, Christian
114
Kumar, V.
82
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Bauer, Hans H.
51
Stauss, Bernd
50
Herrmann, Andreas
49
Piller, Frank T.
47
Hollebeek, Linda D.
45
Krafft, Manfred
44
Palmatier, Robert W.
40
Hippner, Hajo
39
Gil Saura, Irene
37
Mattila, Anna S.
37
Wiedmann, Klaus-Peter
36
Wilde, Klaus D.
35
Eggert, Andreas
33
Georgi, Dominik
33
Smith, Alan D.
33
Stock-Homburg, Ruth
33
Helmke, Stefan
32
Reichwald, Ralf
32
Töpfer, Armin
32
Van den Poel, Dirk
32
Grönroos, Christian
31
Mittal, Vikas
31
Neslin, Scott A.
31
Schüller, Anne M.
31
Thaichon, Park
31
Prentice, Catherine
30
Svensson, Göran
30
Belz, Christian
29
Hadwich, Karsten
29
Reinartz, Werner J.
29
Evanschitzky, Heiner
28
Günter, Bernd
28
Kleinaltenkamp, Michael
28
Loureiro, Sandra Maria Correia
28
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Institution
All
Springer Fachmedien Wiesbaden
80
IGI Global
17
Haufe-Lexware GmbH & Co. KG
10
National Bureau of Economic Research
10
Verlag Dr. Kovač
10
American Marketing Association
9
Institut für Wirtschaftsinformatik <Bern>
9
Books on Demand GmbH <Norderstedt>
8
Fördergesellschaft Marketing an der Universität Augsburg
8
Gesellschaft Entwicklung, Konstruktion, Vertrieb
7
Universität <Augsburg> / Lehrstuhl für BWL, Wirtschaftsinformatik,Informations- & Finanzmanagement
7
Harvard Graduate School of Business Administration
6
Universität St. Gallen
6
AMACOM
5
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
5
Information Resources Management Association
5
Institut für Handelsmanagement und Netzwerkmarketing <Münster, Westfalen>
5
Nomos Verlagsgesellschaft
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer Gabler <Firma>
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Wiley-VCH
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Gottfried Wilhelm Leibniz Universität Hannover
4
INTARGIA Managementberatung GmbH
4
Munich Business School
4
NetLibrary, Inc
4
Shaker Verlag
4
Technische Universität Dresden
4
Thüringen / Landesregierung
4
Universität <Augsburg> / Research Center Finance & Information Management
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Institut für Wirtschaftsinformatik <Siegen>
3
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Published in...
All
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
395
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Journal of retailing
102
The journal of brand management : an international journal
101
Marketing intelligence & planning
97
Psychology & marketing
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Cogent business & management
83
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Springer eBook Collection / Business and Economics
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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Source
All
ECONIS (ZBW)
25,231
USB Cologne (EcoSocSci)
1,114
USB Cologne (business full texts)
122
BASE
11
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12021
The trust-commitment-flexibility link in transnational buyer-supplier relationships : a network perspective
Rašković, Matevž
;
Makovec Brenčič, Maja
- In:
Market : review for marketing theory and practice
27
(
2015
)
1
,
pp. 7-19
Persistent link: https://www.econbiz.de/10011502400
Saved in:
12022
The role of market researchers in managerial use of market research information
Keszey, Tamara
- In:
Market : review for marketing theory and practice
27
(
2015
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10011502509
Saved in:
12023
The impact of CRM system use on companies' customer understanding : the case of the Russian ophthalmology market
Kilmanov, Denis
;
Frolkina, Ekaterina
- In:
Market : review for marketing theory and practice
27
(
2015
)
1
,
pp. 75-92
Persistent link: https://www.econbiz.de/10011502522
Saved in:
12024
Assessing financial viability of the freemium model for supply chain service value networks : a case study of the container management service industry
Panou, Konstantinos
- In:
International journal of integrated supply management : …
9
(
2014/2015
)
3
,
pp. 137-177
Persistent link: https://www.econbiz.de/10011502642
Saved in:
12025
Wie steigert man Konsumentenvertrauen? : consumer confidence als Gegenstand von Wirtschaft und Kommunikation
König, Jan C. L.
;
Wiedmann, Klaus-Peter
- In:
Von Fukushima zum Tanz der Banker - die (un)sichtbare …
,
(pp. 141-153)
.
2015
Persistent link: https://www.econbiz.de/10011502686
Saved in:
12026
The role of functional and symbolic brand associations on brand loyalty : a study on luxury brands
Esmaeilpour, Fariba
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 467-484
Persistent link: https://www.econbiz.de/10011502910
Saved in:
12027
Find relationship among applications
Chen, Lei
;
Wu, Chong
;
Dai, Yilan
- In:
International journal of networking and virtual …
15
(
2015
)
1
,
pp. 80-98
Persistent link: https://www.econbiz.de/10011502971
Saved in:
12028
Social relations and environmental influence as a determinant of customer capital
Caputa, Wiesława
- In:
Oeconomia Copernicana
6
(
2015
)
2
,
pp. 109-128
Persistent link: https://www.econbiz.de/10011503303
Saved in:
12029
A process-output classification for customer participation in services
Dong, Beibei
;
Sivakumar, K.
- In:
Journal of service management
26
(
2015
)
5
,
pp. 726-750
Persistent link: https://www.econbiz.de/10011503557
Saved in:
12030
Online customer engagement : creating social environments through brand community constellations
Hammedi, Wafa
;
Kandampully, Jay
;
Zhang, Ting Ting Christina
- In:
Journal of service management
26
(
2015
)
5
,
pp. 777-806
Persistent link: https://www.econbiz.de/10011503583
Saved in:
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