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~subject:"Erfolgsfaktor"
~subject:"Customer satisfaction"
~person:"Khan, Imran"
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Erfolgsfaktor
Customer satisfaction
Brand management
20
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20
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14
Brand image
14
Consumer behaviour
14
Konsumentenverhalten
14
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14
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14
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12
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Khan, Imran
Huber, Frank
13
Baumgarth, Carsten
10
Völckner, Franziska
9
Han, Heesup
7
Loureiro, Sandra Maria Correia
6
Sattler, Henrik
6
Scheier, Christian
6
Schmidt, Holger J.
6
Steiner, Paul
6
Bauer, Hans H.
5
Bruhn, Manfred
5
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5
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5
Fatma, Mobin
5
Rather, Raouf Ahmad
5
Regier, Stefanie
5
Zschiesche, Arnd
5
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4
Casidy, Riza
4
Dwivedi, Abhishek
4
Haverila, Kai
4
Held, Dirk
4
Japutra, Arnold
4
Johnson, Lester W.
4
Kilian, Karsten
4
Kim, Jinkyung Jenny
4
Leckie, Civilai
4
McLaughlin, Caitlin
4
Meffert, Heribert
4
Rahman, Zillur
4
So, Kevin Kam Fung
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Susanti, Vonny
4
Vogel, Johannes
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Wirtz, Bernd W.
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Wong, IpKin Anthony
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Ahn, Jiseon
3
Bald, Thorsten
3
Bang, Nguyen
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Journal of retailing and consumer services
3
International journal of hospitality management
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
2
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
3
Gender, loyalty card membership, age, and critical incident recovery : do they moderate experience-loyalty relationship?
Khan, Imran
;
Fatma, Mobin
;
Shamim, Amjad
;
Joshi, Yatish
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293824
Saved in:
4
Customer engagement in the service context : an empirical investigation of the construct, its antecedents and consequences
Islam, Jamid Ul
;
Hollebeek, Linda D.
;
Rahman, Zillur
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 277-285
Persistent link: https://www.econbiz.de/10012114161
Saved in:
5
Antecedents and outcomes of brand experience : an empirical study
Khan, Imran
;
Fatma, Mobin
- In:
The journal of brand management : an international journal
24
(
2017
)
5
,
pp. 439-452
Persistent link: https://www.econbiz.de/10011799037
Saved in:
6
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
7
The concept of online corporate brand experience : an empirical assessment
Khan, Imran
;
Rahman, Zillur
;
Ratma, Mobin
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 711-730
Persistent link: https://www.econbiz.de/10011534943
Saved in:
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