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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
945
Konsumentenverhalten
945
Relationship marketing
583
Beziehungsmarketing
582
Einzelhandel
348
Retail trade
348
Customer satisfaction
317
Kundenzufriedenheit
317
Brand management
286
Markenführung
286
Dienstleistungsqualität
241
Service quality
241
Online retailing
202
Online-Handel
202
Brand image
194
Markenimage
194
Internet marketing
183
Online-Marketing
182
Social Web
155
Social web
155
Brand
146
Markenartikel
144
Distribution channel
126
Vertriebsweg
126
Viral marketing
122
Virales Marketing
122
E-commerce
105
Electronic Commerce
105
Emotion
80
Marketing management
79
Marketingmanagement
79
Confidence
75
Customer service
75
Vertrauen
75
Kundenservice
74
Ladengestaltung
70
Store design
70
Customer integration
65
Kundenintegration
65
Advertising effects
48
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1,281
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Prentice, Catherine
18
Park, Jungkun
17
Yan, Ruiliang
13
Dwivedi, Yogesh Kumar
11
Thaichon, Park
11
Lombart, Cindy
9
Quach, Sara
9
Klaus, Philipp
8
Mortimer, Gary
8
Rana, Nripendra P.
8
Söderlund, Magnus
8
Agag, Gomaa
7
Khan, Imran
7
Pei, Zhi
7
Septianto, Felix
7
Hollebeek, Linda D.
6
Hyun, Hyowon
6
Jebarajakirthy, Charles
6
Louis, Didier
6
Loureiro, Sandra Maria Correia
6
Molinillo, Sebastian
6
Paul, Justin
6
Baier, Daniel
5
Baumann, Chris
5
Dawes, John
5
Dhir, Amandeep
5
Elms, Jonathan
5
Japutra, Arnold
5
Kuppelwieser, Volker
5
Ladhari, Riadh
5
Liu, Chih-Hsing
5
Lunardo, Renaud
5
Pantano, Eleonora
5
Park, Eunil
5
Poncin, Ingrid
5
Sands, Sean
5
Seger-Guttmann, Tali
5
Wästlund, Erik
5
Abdelmoety, Ziad Hassan
4
Alnawas, Ibrahim
4
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
2,340
SpringerLink / Bücher
1,673
Industrial marketing management : the international journal for industrial and high-tech firms
1,568
International journal of production economics
691
The journal of brand management : an international journal
627
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
539
European journal of marketing : EJM
533
Journal of marketing management : MM
526
International journal of production research
525
Springer eBook Collection
515
Journal of marketing
514
Journal of travel and tourism marketing
496
Management science : journal of the Institute for Operations Research and the Management Sciences
491
Journal of strategic marketing
479
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
The journal of product & brand management
444
Gabler Edition Wissenschaft
434
Psychology & marketing
430
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
363
Asia Pacific journal of marketing and logistics
357
Journal of marketing communications
357
Journal of advertising research
344
Journal of retailing
320
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
312
Springer eBook Collection / Business and Economics
311
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Journal of hospitality marketing & management
283
Management Science
274
Journal of global marketing
273
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ECONIS (ZBW)
1,281
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1
Understanding the relationship between
marketing
analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
2
Sport event vs. art event? : the effect of CSR-linked sponsorship event type on product purchase
Park, Sangchul
;
Ahn, Sungsook
;
Kim, Sanghoon
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014462364
Saved in:
3
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
4
Applying the triple coherence line to in-store
marketing
plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
5
Competitive advantage : a longitudinal analysis of the roles of data-driven innovation capabilities,
marketing
agility, and market turbulence
Alghamdi, Omar A.
;
Agag, Gomaa
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460768
Saved in:
6
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
7
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
8
Investigating the impact of brand vs cause interaction on cause related advertisements
Jublee, Daniel Inbaraj
;
Kasilingam, Dharun Lingam
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014373354
Saved in:
9
Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach
Abbasi, Amir Zaib
;
Tsiotsou, Rodoula H.
;
Khalil Hussain
; …
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014265687
Saved in:
10
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
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