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Perception
Product design
3,032
Produktgestaltung
3,011
New product development
612
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610
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595
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595
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547
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427
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product design
191
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141
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129
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Schifferstein, Hendrik N. J.
3
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2
Boya, Ünal Ö.
2
Garber, Lawrence L.
2
Haase, Janina
2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Product experience
24
International journal of product development : IJPD
6
Journal of retailing and consumer services
4
Psychology & marketing
3
The journal of brand management : an international journal
3
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
3
International journal of consumer studies
2
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Journal of retailing
2
European journal of marketing : EJM
1
Games and economic behavior
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of advertising : the review of marketing communications
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of Indian business research
1
Journal of business venturing
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of economic behavior & organization : JEBO
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Journal of marketing theory and practice
1
Marketing intelligence & planning
1
Multisensory packaging : designing new product experiences
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Scientific Annals of Economics and Business
1
Sensory marketing : research on the sensuality of products
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
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ECONIS (ZBW)
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1
The visual naturalness effect : impact of natural logos on brand personality perception
Chen, Tingting
;
Wu, Zhanyong
;
Hu, Long
;
Jia, Qingcheng
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1351-1363
Persistent link: https://www.econbiz.de/10014325975
Saved in:
2
Refining replacements : validating a revised typology of visual metaphor using perceived processing fluency and aesthetic pleasure
Enschot, Renske van
;
Hooijdonk, Charlotte van
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014234040
Saved in:
3
Product
design
difference perception model based on visual communication technology
Wang, Yinyin
- In:
International journal of product development : IJPD
26
(
2022
)
1/4
,
pp. 64-76
Persistent link: https://www.econbiz.de/10014230087
Saved in:
4
Visual aesthetics and multisensory engagement in online food delivery services
Lee, Jinha
;
Lim, Heejin
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 975-990
Persistent link: https://www.econbiz.de/10014334348
Saved in:
5
Visual complexity = hedonic? : effects of visually complex packages on consumer perceptions and evaluations of products
Baek, Eunsoo
;
Huang, Zhihong
;
Lee, Seojin Stacey
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364483
Saved in:
6
Visual perception-based human-computer interaction information classification method for intelligent products
Zhou, Liting
;
Li, Xuan
;
Guo, Minmin
- In:
International journal of product development : IJPD
27
(
2023
)
1/2
,
pp. 28-40
Persistent link: https://www.econbiz.de/10014231213
Saved in:
7
Avoiding through glossiness and approaching through matte : the effect of visual finish on perceived product effectiveness
Huang, Yunhui
;
Song, Wenjing
;
Yang, Lu
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 262-273
Persistent link: https://www.econbiz.de/10014290533
Saved in:
8
Color darkness and hierarchy perceptions : how consumers associate darker colors with higher hierarchy
Chung, Myungjin
;
Saini, Ritesh
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 820-837
Persistent link: https://www.econbiz.de/10013165449
Saved in:
9
Limited perception and price discrimination in a model of horizontal product differentiation
Saur, Marc P.
;
Schlatterer, Markus G.
;
Schmitt, …
- In:
Games and economic behavior
134
(
2022
),
pp. 151-168
Persistent link: https://www.econbiz.de/10013341293
Saved in:
10
Thinking outside the bottle : effects of alternative wine packaging
Orlowski, Marissa
;
Lefebvre, Sarah
;
Back, Robin M.
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013401757
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