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Search: subject:"SOCIAL NETWORKING"
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Subject
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Social web
413
Social Web
412
Social network
296
Soziales Netzwerk
295
Consumer behaviour
208
Internet marketing
194
Online-Marketing
192
Social networking sites
192
Konsumentenverhalten
191
social networking sites
126
Viral marketing
111
Virales Marketing
111
social networking
100
Facebook
89
Social networking
75
Social media
65
social media
65
Relationship marketing
62
Beziehungsmarketing
61
Social relations
56
Soziale Beziehungen
56
Social Networking
46
Brand management
45
Internet
44
Social Networking Sites
42
Markenführung
40
Online retailing
40
Online-Handel
40
Confidence
34
Vertrauen
34
Brand image
32
Markenimage
32
Advertising effects
30
Data protection
30
Werbewirkung
30
Datenschutz
29
Advertising
28
Twitter
27
Web 2.0 technologies
25
Web 2.0-Technologien
25
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All
Undetermined
515
Free
136
CC license
15
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Article
744
Book / Working Paper
49
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Article in journal
451
Aufsatz in Zeitschrift
451
research-article
108
Article
13
review-article
13
Working Paper
11
Graue Literatur
10
Non-commercial literature
10
viewpoint
9
Conference paper
8
Konferenzbeitrag
8
Arbeitspapier
7
Conference Paper
6
Aufsatz im Buch
4
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4
case-report
4
review
4
conceptual-paper
3
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2
Case study
1
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1
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1
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1
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1
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1
non-article
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English
688
Undetermined
101
German
2
Spanish
1
Vietnamese
1
Author
All
Sabatini, Fabio
11
Sarracino, Francesco
7
Zhang, Jie
7
Antoniadis, Ioannis
6
Gong, Wen
5
ALI, Muhammad Mahboob
4
Addo-Tenkorang, Richard
4
Antoci, Angelo
4
Assimakopoulos, Costas
4
Berger, Ron
4
CHANDRA, Dipika
4
Chen, Rui
4
Giovannetti, Emanuele
4
Grabner-Kräuter, Sonja
4
Gwangwava, Norman
4
Hamoudia, Mohsen
4
KHAN, Abdullah Abusayed
4
Kandampully, Jay
4
NEDELEA, Alexandru Mircea
4
Reynolds, Dennis
4
Rowley, Jennifer
4
Sung, Yongjun
4
Yang, Fiona X.
4
Bailey, Ainsworth Anthony
3
Berezan, Orie
3
Bhandari, Ravneet Singh
3
Bilgihan, Anil
3
Bitter, Sofie
3
Chan, Tommy K. H.
3
Chau, Patrick Y. K.
3
Cheung, Christy M. K.
3
Daugherty, Terry
3
Gangadharbatla, Harsha
3
Gavish, Yossi
3
Hosain, Md Sajjad
3
Hsu, Maxwell K.
3
Jiang, Yushi
3
Krasnova, Hanna
3
Krishen, Anjala S.
3
Lin, Xiaolin
3
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Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
9
International Telecommunications Society (ITS)
3
London School of Economics (LSE)
3
Indian Institute of Foreign Trade
2
International Institute of Social and Economic Sciences
2
ToKnowPress
2
Université Paris-Dauphine (Paris IX)
2
Computer Science
1
Computer Science and Electrical Engineering
1
Department of Management, Technology and Economics (D-MTEC), Eidgenössische Technische Hochschule Zürich (ETHZ)
1
Economics and Econometrics Research Institute (EERI)
1
Keleti Károly Gazdasági Kar, Óbudai Egyetem
1
NET Institute
1
United Nations University-Maastricht Economic Research Institute of Innovation and Technology (UNU-MERIT)
1
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Published in...
All
Online Information Review
20
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
18
Journal of Research in Interactive Marketing
16
Journal of business research : JBR
13
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
13
Strategic Direction
11
Technological forecasting & social change : an international journal
11
International journal of business information systems : IJBIS
10
International journal of internet marketing and advertising : IJIMA
10
MPRA Paper
9
International journal of e-business research : an official publication of the Information Resources Management Association
7
International journal of hospitality management
7
Journal of Documentation
7
Journal of management information systems : JMIS
7
American Journal of Business
6
Global Knowledge, Memory and Communication
6
Journal of retailing and consumer services
6
Information systems research : ISR
5
Journal of Hospitality and Tourism Technology
5
Journal of internet commerce
5
Electronic markets : the international journal on networked business
4
International Journal of Cyber Behavior, Psychology and Learning (IJCBPL)
4
International Journal of Virtual Communities and Social Networking (IJVCSN)
4
International journal of business and globalisation : IJBG
4
International journal of networking and virtual organisations : IJNVO
4
International journal of technology marketing : IJTMkt
4
Journal of Organizational and End User Computing (JOEUC)
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing management : MM
4
Journal of travel and tourism marketing
4
Management Research Review
4
Psychology & marketing
4
Vision : the journal of business perspective
4
Aslib Proceedings
3
Business & Information Systems Engineering
3
Business Horizons
3
Business horizons
3
Corporate Communications: An International Journal
3
Data Technologies and Applications
3
EERI Research Paper Series
3
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Source
All
ECONIS (ZBW)
467
Other ZBW resources
191
RePEc
103
EconStor
23
BASE
9
Showing
31
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40
of
793
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31
Influencer marketing and consumer behaviour : a systematic literature review
Kanaveedu, Aswathi
;
Kalapurackal, Jacob Joseph
- In:
Vision : the journal of business perspective
28
(
2024
)
5
,
pp. 547-566
Persistent link: https://www.econbiz.de/10015156716
Saved in:
32
The impact of electronic word-of-mouth on patients' choices in online health communities : a cross-media perspective
Shan, Wei
;
Wang, Jiaxuan
;
Shi, Xiaoxiao
;
Evans, Richard D.
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014547922
Saved in:
33
Uses and gratifications of
social
networking
use : associations with social capital and subjective well-being
Mittal, Ella
;
Rani, Tamanna
- In:
Human systems management : HSM
43
(
2024
)
2
,
pp. 215-233
Persistent link: https://www.econbiz.de/10014519484
Saved in:
34
Do you want to be roasted? : the boundaries of using dark humor as a brand-to-brand communication strategy
Saavedra, José Luis
;
Bhattarai, Ashok
;
Dang, Anh
; …
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 220-237
Persistent link: https://www.econbiz.de/10014521188
Saved in:
35
The many faces of social media in business and economics research : taking stock of the literature and looking into the future
Tumasjan, Andranik
- In:
Journal of economic surveys
38
(
2024
)
2
,
pp. 389-426
Persistent link: https://www.econbiz.de/10014516922
Saved in:
36
Pseudo-community trust and member self-disclosure : an empirical study
Chen, Rui
;
Zolbanin, Hamed Majidi
;
Gentina, Élodie
- In:
Information & management : the international journal of …
61
(
2024
)
6
,
pp. 1-12
Persistent link: https://www.econbiz.de/10015081324
Saved in:
37
Determinants of trust on
social
networking
sites and its impact on purchase intention through the mediation effect of customer experience
Sharma, Bhuvanesh Kumar
;
Jain, Pooja
;
Gautam, Omvir
; …
- In:
International journal of public sector performance …
13
(
2024
)
3
,
pp. 313-330
Persistent link: https://www.econbiz.de/10015071312
Saved in:
38
From slack to strength : examining ESNs impact on mental toughness and cyberslacking in the workplace
Nusrat, Anam
;
He, Yong
;
Luqman, Adeel
;
Nijjer, Shivinder
; …
- In:
Technological forecasting and social change : an …
198
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10015075570
Saved in:
39
A literature review on use of social media in job performance : social capital and self-efficacy
Kumar, Satinder
;
Rani, Pooja
- In:
International journal of business information systems : …
46
(
2024
)
4
,
pp. 491-515
Persistent link: https://www.econbiz.de/10015061851
Saved in:
40
Social media sharing disposition (SMSD) as a driver of consumer information-sharing behavior
Bailey, Ainsworth Anthony
;
Mimoun, Mohamed Slim Ben
- In:
Journal of consumer marketing
41
(
2024
)
5
,
pp. 491-509
Persistent link: https://www.econbiz.de/10015078723
Saved in:
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