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Search: subject:"Social Web"
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Social Web
45
Social web
45
Internet marketing
18
Online-Marketing
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Nonprofit organization
10
Nonprofit-Organisation
10
Public relations
10
Öffentlichkeitsarbeit
10
Stakeholder
9
Consumer behaviour
8
Fashion
8
Konsumentenverhalten
8
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Beziehungsmarketing
7
Relationship marketing
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Markenführung
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Social network
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social media
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Ozuem, Wilson
Saxton, Gregory D.
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
33
Bailey, Michael
29
Füller, Johann
29
Qiu, Liangfei
29
Whinston, Andrew B.
28
Hajli, Nick
26
Kreutzer, Ralf T.
24
Law, Chun Hung Roberts
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Martínez-López, Francisco J.
21
Richter, Alexander
21
Tochtermann, Klaus
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Harrigan, Paul
19
Leimeister, Jan Marco
19
Pitt, Leyland F.
19
Rita, Paulo
19
Walsh, Gianfranco
19
Allcott, Hunt
18
Flavián Blanco, Carlos
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Gretzel, Ulrike
18
Krcmar, Helmut
18
Kummer, Michael E.
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Koch, Michael
17
Ruyter, Ko de
17
Stieglitz, Stefan
17
Vrontis, Demetris
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17
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Computer-mediated marketing strategies : social media and online brand communities
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Nonprofit and voluntary sector quarterly
3
Premier reference source
3
Springer eBook Collection
2
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
1
Advances in marketing, customer relationship management and e-services (AMCRMES) book series
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
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Information systems management
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International journal of accounting information systems
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International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
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Premier reference source - advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Public performance & management review
1
Public relations in the nonprofit sector : theory and practice
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Qualitative market research : an international journal
1
Review of accounting studies
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The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
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ECONIS (ZBW)
47
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31
Rules of crowdsourcing : models, issues, and systems of control
Saxton, Gregory D.
;
Oh, Onook
;
Kishore, Rajiv
- In:
Information systems management
30
(
2013
)
1
,
pp. 2-20
Persistent link: https://www.econbiz.de/10009792097
Saved in:
32
Tweeting social change : how social media are changing nonprofit advocacy
Guo, Chao
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly
43
(
2014
)
1
,
pp. 57-79
Persistent link: https://www.econbiz.de/10010251131
Saved in:
33
Online social gambling and its implications for the study of marketing communications
Ozuem, Wilson
;
Prasad, Jason
- In:
International journal of applied behavioral economics : …
4
(
2015
)
3
,
pp. 22-50
Persistent link: https://www.econbiz.de/10011287034
Saved in:
34
Tweeting charities : perceptions, resources, and effective Twitter practices for the nonprofit sector
Guidry, Jeanine D.
;
Saxton, Gregory D.
;
Messner, Marcus
- In:
Public relations in the nonprofit sector : theory and …
,
(pp. 267-280)
.
2015
Persistent link: https://www.econbiz.de/10010481104
Saved in:
35
Facets and dimensions of online social gambling : refining tools for marketing communications
Prasad, Jason
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 271-302)
.
2015
Persistent link: https://www.econbiz.de/10010481697
Saved in:
36
Social media and its implications for marketing communications
Yankova, Irina
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 252-270)
.
2015
Persistent link: https://www.econbiz.de/10010481698
Saved in:
37
Social media and customer retention : implications for the luxury beauty industry
Stokinger, Ellen
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 200-222)
.
2015
Persistent link: https://www.econbiz.de/10010481701
Saved in:
38
Social media and SMEs in transition countries
Azemi, Yllka
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 114-133)
.
2015
Persistent link: https://www.econbiz.de/10010481707
Saved in:
39
Social media and online brand communities
Ansarin, Madina
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 1-27)
.
2015
Persistent link: https://www.econbiz.de/10010481713
Saved in:
40
Twittering change : the institutional work of domain change in accounting expertise
Suddaby, Roy
;
Saxton, Gregory D.
;
Gunz, Sally
- In:
Accounting, organizations and society : an …
45
(
2015
),
pp. 52-68
Persistent link: https://www.econbiz.de/10011380953
Saved in:
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