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Verbraucherforschung
Symbolischer Interaktionismus
63
Aufsatzsammlung
15
Sozialpsychologie
11
Interaktion
9
Ethnomethodologie
5
Symbolic interactionism
5
Theorie
5
Alltag
4
Ethnotheorie
4
Ethnologie
3
Kongress
3
Organisationsforschung
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Soziales Handeln
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Soziologie
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Sprechen
3
Unternehmen
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2
Diversity Management
2
Diversity management
2
Interkulturelles Management
2
Interkulturelles Verstehen
2
Internationales Management
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Iowa-Schule
2
Kommunikation
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Macht
2
Mead, George Herbert
2
Organizational research
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Personality psychology
2
Persönlichkeitspsychologie
2
Prestige
2
Social psychology
2
Social relations
2
Social role
2
Soziale Beziehungen
2
Soziale Rolle
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Symbolic interactionism.
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English
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Czellar, Sandor
2
Dubois, Bernard
1
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Université <Genève> / Section des Hautes Etudes Commerciales
1
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1
Université Genève - Section des Hautes Etudes Commerciales Recherches & Publications
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Université Genève - Section des Hautes Etudes Commerciales - Publications
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USB Cologne (business full texts)
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Prestige Brands or Luxury Brands? An Exploratory Inquiry on Consumer Perceptions
Dubois, Bernard
;
Czellar, Sandor
-
Université <Genève> / Section des Hautes Etudes …
-
2002
An interpretative analysis of in-depth consumer interviews explores the relationship between the concepts of "luxury" and "prestige" as applied to brands.
Persistent link: https://www.econbiz.de/10005843549
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2
An Exploratory Inquiry on the Antecedents of Prestige Judgments
Czellar, Sandor
-
2001
This paper proposes an empirical exploration of this question how a customer evaluates prestige from a symbolic interactionist point of view.
Persistent link: https://www.econbiz.de/10005843539
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