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~type_genre:"Article in journal"
~person:"Polonsky, Michael J."
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Enviropreneurial marketing in greening corporate activities : evidence from four Chinese green firms
Song-Turner, Helen
;
Polonsky, Michael J.
- In:
European business review : EBR ; the official journal …
28
(
2016
)
5
,
pp. 506-531
Persistent link: https://www.econbiz.de/10011588526
Saved in:
2
Special issue: Green marketing
Polonsky, Michael J.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011385755
Saved in:
3
The limitations and potentialities of green marketing
Wymer, Walter
;
Polonsky, Michael J.
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
3
,
pp. 239-262
Persistent link: https://www.econbiz.de/10011385769
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