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Consumer attitudes
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Journal of marketing theory and practice
Journal of retailing and consumer services
41
International journal of hospitality management
36
Journal of travel and tourism marketing
29
Journal of business research : JBR
28
Cogent business & management
27
Journal of business ethics : JOBE
21
International journal of consumer studies
19
Technological forecasting & social change : an international journal
19
Psychology & marketing
16
Asia Pacific journal of marketing and logistics
15
International entrepreneurship and management journal
15
Journal of air transport management
15
Journal of hospitality and tourism insights
15
Tourism management : research, policies, practice
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Journal of Islamic marketing
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
14
International journal of contemporary hospitality management
12
NBER working paper series
12
Entrepreneurship, theory and practice : ET & P
11
Journal of Asian finance, economics and business : JAFEB
11
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
10
Journal of consumer behaviour : an international research review
10
International journal of entrepreneurship and small business
9
Journal of enterprising culture
9
Tourism analysis : an interdisciplinary tourism & hospitality journal
9
International journal of business information systems : IJBIS
8
Journal of fashion marketing and management
8
Journal of hospitality marketing & management
8
Journal of international consumer marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
The service industries journal
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Tourism management perspectives : TMP
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Working paper / National Bureau of Economic Research, Inc.
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Entrepreneurial business and economics review : EBER
7
International Journal of Energy Economics and Policy : IJEEP
7
International journal of business and globalisation : IJBG
7
International journal of entrepreneurial behaviour & research
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of global marketing
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1
Cross-cultural consumer complaining behavior in service industries : a three-nation study across the African diaspora
Henthorne, Tony L.
;
Williams, Alvin J.
;
George, Babu P.
- In:
Journal of marketing theory and practice
26
(
2018
)
4
,
pp. 431-446
Persistent link: https://www.econbiz.de/10011951501
Saved in:
2
The impact of perceived corporate affinity for technology on service outcomes : a signaling theory perspective
Fleming, David E.
;
Artis, Andrew B.
;
Harris, Eric G.
; …
- In:
Journal of marketing theory and practice
26
(
2018
)
3
,
pp. 230-245
Persistent link: https://www.econbiz.de/10011912862
Saved in:
3
Tipping the purchase with external cues : influencing the behaviors of ambivalent consumers with contextual primes
Yang, Lifeng
;
Unnava, Hanumantha Rao
- In:
Journal of marketing theory and practice
24
(
2016
)
4
,
pp. 442-461
Persistent link: https://www.econbiz.de/10011600570
Saved in:
4
Thinking about fit and donation format in cause marketing : the effects of need for cognition
Kerr, Anthony H.
;
Das, Neel
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 103-112
Persistent link: https://www.econbiz.de/10009729463
Saved in:
5
The moderating effect of perceived product innovativeness and product knowledge on new product adoption : an integrated model
Fu, Frank Q.
;
Elliott, Michael T.
- In:
Journal of marketing theory and practice
21
(
2013
)
3
,
pp. 257-272
Persistent link: https://www.econbiz.de/10009787447
Saved in:
6
The moderating role of celebrity worship on attitudes toward celebrity brand extensions
Kowalczyk, Christine M.
;
Stafford, Marla Royne
- In:
Journal of marketing theory and practice
21
(
2013
)
2
,
pp. 211-220
Persistent link: https://www.econbiz.de/10009777316
Saved in:
7
Have you made plans for that big day? : predicting intentions to engage in funeral planning
Kemp, Elyria
;
Kopp, Steven W.
- In:
Journal of marketing theory and practice
18
(
2010
)
1
,
pp. 81-90
Persistent link: https://www.econbiz.de/10003947380
Saved in:
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