//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand Loyalty"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand relationship"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand Loyalty
Brand loyalty
832
Markentreue
831
Consumer behaviour
626
Konsumentenverhalten
623
Brand management
592
Markenführung
591
Beziehungsmarketing
561
Relationship marketing
560
Brand image
442
Markenimage
441
Brand
431
Markenartikel
431
brand loyalty
157
Customer satisfaction
156
Kundenzufriedenheit
155
Social Web
155
Social web
155
Internet marketing
123
Online-Marketing
123
Confidence
86
Vertrauen
86
Emotion
65
Kundenbindung
56
Customer retention
52
Customer integration
44
Kundenintegration
44
Personality psychology
39
Persönlichkeitspsychologie
39
Dienstleistungsqualität
34
Service quality
34
USA
34
Viral marketing
34
Virales Marketing
34
Brand relationship
32
United States
32
Hotel industry
30
Hotellerie
30
Marketing management
30
brand trust
30
Advertising effects
29
more ...
less ...
Online availability
All
Free
10
Undetermined
8
Type of publication
All
Article
23
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
23
Aufsatz in Zeitschrift
23
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
24
Author
All
Civelek, Mustafa Emre
2
Ertemel, Adnan Veysel Veysel
2
Ramakrishnan, Ruchika
2
Abdulhaliq, Sara
1
Akram, Saja
1
Ayodele, Adeola A.
1
Bartikowski, Boris
1
Brannen, Jane
1
Ceyhan, Ayben
1
Chen, Xi
1
Dakrory, Mona I.
1
Dapi, Belinda
1
Depken, Craig A.
1
Durmaz, Osman
1
Ezenwafor, Ebuka Christian
1
Frisby, Cynthia M.
1
Groothuis, Peter Andrew
1
Ha, Yongsoo
1
Ishaq, Muhammad Ishtiaq
1
Jamal, Deema
1
Kholis, Noor
1
Khundyz, Zyeinyelkhaan
1
Kim, Renee B.
1
Ligaraba, Neo
1
Masri bin Abdul Lasi
1
Nduka, Chinedum
1
Njoku, Maria-Stella Etomchi
1
Nwaizugbo, Chukwudi Ireneus
1
Oh, Ah-Hyun
1
Okocha, Ebere Rejoice
1
Park, Hye-Yoon
1
Phiri, Maxwell Agabu
1
Puspaningrum, Astrid
1
Ratnawati, Alifah
1
Raza, Ali
1
Rotthoff, Kurt W.
1
Saleem, Rezan
1
Sarwar, Huma
1
Sultan, Khurram
1
Tan Cheng Man
1
more ...
less ...
Published in...
All
Journal of Asian finance, economics and business : JAFEB
4
Business analyst : a refereed journal of Shri Ram College of Commerce
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
African journal of business & economic research : AJBER
1
Asian Academy of Management journal : AAMJ
1
Department of Economics working paper
1
Economics & finance notes
1
Emerging Markets Journal : EMAJ
1
Global journal of business research : GJBR
1
Inventi impact: SMEs
1
Inventi impact: retailing & consumer services
1
Journal of business research : JBR
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of governance and regulation : international scientific journal
1
Theoretical economics letters
1
more ...
less ...
Source
All
ECONIS (ZBW)
24
Showing
1
-
24
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Is brand experience a good mediator? : an empirical study on ISP sector
Durmaz, Osman
-
2022
Persistent link: https://www.econbiz.de/10012887922
Saved in:
2
Relationship between content marketing and brand loyalty of New-China-Chic brand based on nationalism
Chen, Xi
;
Xu, Jie
-
2022
Persistent link: https://www.econbiz.de/10013429122
Saved in:
3
Analyzing the effect of one-stop shopping on purchase intention in-commerce
Ertemel, Adnan Veysel Veysel
;
Civelek, Mustafa Emre
- In:
International journal of information systems in the …
14
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014291808
Saved in:
4
Investigating the impact of social media marketing efforts on brand loyalty in South Africa : the moderating role of gender
Ligaraba, Neo
- In:
African journal of business & economic research : AJBER
19
(
2024
)
1
,
pp. 287-308
Persistent link: https://www.econbiz.de/10015044963
Saved in:
5
The effects of customer engagement and brand trust on brand loyalty : a case study of BPJS healthcare participants in Indonesia
Kholis, Noor
;
Ratnawati, Alifah
- In:
Journal of Asian finance, economics and business : JAFEB
8
(
2021
)
11
,
pp. 317-324
Persistent link: https://www.econbiz.de/10012671052
Saved in:
6
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
7
Social media marketing and brand loyalty : the role of brand trust
Puspaningrum, Astrid
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
12
,
pp. 951-958
Persistent link: https://www.econbiz.de/10012672190
Saved in:
8
The effect of airline's professional models on brand loyalty : focusing on mediating effect of brand attitude
Oh, Ah-Hyun
;
Park, Hye-Yoon
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
5
,
pp. 155-166
Persistent link: https://www.econbiz.de/10012667655
Saved in:
9
Analyzing the effect of one-stop shopping on purchase intention in e-commerce
Ertemel, Adnan Veysel Veysel
;
Civelek, Mustafa Emre
- In:
International journal of information systems in the …
14
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014311596
Saved in:
10
The impact of perception related social media marketing applications on consumers’ brand loyalty and purchase intention
Ceyhan, Ayben
- In:
Emerging Markets Journal : EMAJ
9
(
2019
)
1
,
pp. 88-100
Persistent link: https://www.econbiz.de/10012266280
Saved in:
11
A strategic approach to the consumer perception of brand on the basis of brand awareness and brand loyalty : a comparative analysis of Coke & Pepsi brands in Erbil KRI
Sultan, Khurram
;
Akram, Saja
;
Abdulhaliq, Sara
;
Jamal, Deema
-
2019
Persistent link: https://www.econbiz.de/10012144564
Saved in:
12
The moderator role of brand awareness and brand loyalty on consumers' online impulse buying behavior
Yiğit, Melis Kaytaz
;
Tığlı, Mehmet
-
2018
Persistent link: https://www.econbiz.de/10011883916
Saved in:
13
Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria : mediating effect of brand awareness
Ezenwafor, Ebuka Christian
;
Ayodele, Adeola A.
; …
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
3
,
pp. 16-27
Persistent link: https://www.econbiz.de/10012605350
Saved in:
14
The Impact of marketing mix elements on brand loyalty towards speech therapy in health science industry Malaysia
Masri bin Abdul Lasi
;
Tan Cheng Man
- In:
Inventi impact: SMEs
(
2021
)
1
,
pp. 59-69
Persistent link: https://www.econbiz.de/10012696664
Saved in:
15
Relationship between brand experience and brand loyalty, mediators : satisfaction and brand trust : a conceptual framework
Ramakrishnan, Ruchika
- In:
Business analyst : a refereed journal of Shri Ram …
42
(
2021
)
2
,
pp. 25-42
Persistent link: https://www.econbiz.de/10013465086
Saved in:
16
Family connections in motorsports : the case of Formula One
Depken, Craig A.
;
Groothuis, Peter Andrew
;
Rotthoff, Kurt W.
-
2016
Persistent link: https://www.econbiz.de/10011575660
Saved in:
17
Online brand community and its outcomes
Ha, Yongsoo
- In:
Journal of Asian finance, economics and business : JAFEB
5
(
2018
)
4
,
pp. 107-116
Persistent link: https://www.econbiz.de/10011963931
Saved in:
18
The influence factors of brand loyalty : mobile phone industry
Khundyz, Zyeinyelkhaan
- In:
Inventi impact: retailing & consumer services
(
2018
)
4
,
pp. 224-233
Persistent link: https://www.econbiz.de/10012130322
Saved in:
19
The relationship between brand equity and brand loyalty for generation y consumers
Dakrory, Mona I.
- In:
Economics & finance notes
6
(
2017
)
2
,
pp. 151-169
Persistent link: https://www.econbiz.de/10011980055
Saved in:
20
Self-esteem's moderation of self-congruity effects on brand loyalty
Brannen, Jane
;
Frisby, Cynthia M.
- In:
Theoretical economics letters
7
(
2017
)
6
,
pp. 1848-1864
Persistent link: https://www.econbiz.de/10011777327
Saved in:
21
Brand experience and brand loyalty : a literature review
Ramakrishnan, Ruchika
;
Vohra, Anupama
- In:
Business analyst : a refereed journal of Shri Ram …
35
(
2014/15
)
2
,
pp. 73-86
Persistent link: https://www.econbiz.de/10011342823
Saved in:
22
Brand-switching in Nigerian banks : evidence from critical incidents
Njoku, Maria-Stella Etomchi
;
Nduka, Chinedum
;
Okocha, …
- In:
Global journal of business research : GJBR
9
(
2015
)
3
,
pp. 83-89
Persistent link: https://www.econbiz.de/10011384488
Saved in:
23
The impact of corporate social responsibility on brand loyalty
Dapi, Belinda
;
Phiri, Maxwell Agabu
- In:
Journal of governance and regulation : international …
4
(
2015
)
4
,
pp. 8-16
Persistent link: https://www.econbiz.de/10011609630
Saved in:
24
Chinese consumers' brand loyalty for consumer products : importance of brand personality as major antecedent of brand loyalty
Kim, Renee B.
;
Zhao, Monica
- In:
Asian Academy of Management journal : AAMJ
19
(
2014
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10011310035
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->