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~person:"Kleinaltenkamp, Michael"
~person:"Witell, Lars"
~subject:"Germany"
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Customer integration
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Kundenintegration
23
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8
Beziehungsmarketing
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Kleinaltenkamp, Michael
Witell, Lars
Walcher, Dominik
6
Piller, Frank T.
5
Reichwald, Ralf
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Herstatt, Cornelius
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Journal of service management
1
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ECONIS (ZBW)
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Having a strategy for new service development : does it really matter?
Edvardsson, Bo
;
Meiren, Thomas
;
Schäfer, Adrienne
; …
- In:
Journal of service management
24
(
2013
)
1
,
pp. 25-44
Persistent link: https://www.econbiz.de/10009728604
Saved in:
2
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
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