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~person:"Kleinaltenkamp, Michael"
~person:"Osei-Frimpong, Kofi"
~subject:"Marketingtheorie"
~type:"article"
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Kleinaltenkamp, Michael
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Journal of nonprofit & public sector marketing
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Journal of service theory and practice : JSTP
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Kundenintegration : Forum Dienstleistungsmanagement
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Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
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Value co-creation in health care : a phenomenological examination of the doctor-patient encounter
Osei-Frimpong, Kofi
;
Owusu-Frimpong, Nana
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
4
,
pp. 365-384
Persistent link: https://www.econbiz.de/10011783973
Saved in:
2
Service experiences and dyadic value co-creation in healthcare service delivery : a CIT approach
Osei-Frimpong, Kofi
;
Wilson, Alan M.
;
Owusu-Frimpong, Nana
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
4
,
pp. 443-462
Persistent link: https://www.econbiz.de/10011400718
Saved in:
3
Der Kundenintegrationsbegriff im (Dienstleistungs-)Marketing
Kleinaltenkamp, Michael
;
Bach, Thomas
;
Griese, Ilka
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 35-62)
.
2009
Persistent link: https://www.econbiz.de/10003808615
Saved in:
4
Integrativität als Kern einer umfassenden Leistungslehre
Kleinaltenkamp, Michael
- In:
Marktleistung und Wettbewerb : strategische und …
,
(pp. 83-114)
.
1997
Persistent link: https://www.econbiz.de/10001298623
Saved in:
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